Orthodontic Marketing Manager

OverviewMB2 Dental is a first-of-its-kind Dental Partnership Organization (DPO) founded in 2007 and supporting one of the fastest-growing networks of dental practices in the country. We are seeking an Orthodontic Marketing Manager to join our team in Carrollton, TX.This role is ideal for a strategic, data-driven marketer who thrives in a fast-paced environment and enjoys partnering with doctors, operations leaders, and practice teams to drive measurable growth. You'll play a key role in developing and executing marketing strategies that increase patient acquisition, improve retention, and help orthodontic practices achieve their business goals.The Orthodontic Marketing Manager serves as a trusted marketing partner for affiliated practices, leveraging digital marketing, analytics, relationship management, and local growth initiatives to deliver results across multiple markets.Why Join MB2?Competitive compensationMedical, dental, vision, and life insuranceShort- and long-term disability coverageGenerous PTO and paid holidaysMentorship and exposure to the leadership of a growing company.Collaborative and entrepreneurial cultureEmployee referral bonus programWhat You'll DoDevelop and execute strategic marketing initiatives to drive patient growth across affiliated orthodontic practicesPartner closely with doctors, operations leaders, and office teams to identify opportunities and create customized growth plansManage digital marketing programs, including Google Ads, Meta Ads, SEO, local SEO, online reputation management, and website optimizationAnalyze marketing and business performance data to identify trends, opportunities, and areas for improvementMonitor key performance indicators, including new patient volume, lead conversion rates, production growth, retention, referral performance, and marketing ROIPresent actionable recommendations and performance insights to stakeholders and leadershipSupport referral marketing, community outreach, local engagement initiatives, and practice-level growth campaignsCollaborate with agency and vendor partners to ensure strong execution and continuous optimizationManage multiple projects simultaneously while maintaining timelines, budgets, and the quality of deliverablesBuild strong relationships with practices by delivering a high level of service, responsiveness, and strategic supportPartner with cross-functional teams to drive innovation and best practices across the orthodontic portfolioQualifications5+ years of experience in orthodontic marketing is highly preferredExperience supporting orthodontic practices, DSOs, multi-location healthcare organizations, or related healthcare service businesses preferredTop-tier communication skillsFamiliarity with Google Ads, Meta Ads, SEO, Google Analytics, and marketing reporting toolsMB2 Dental Solutions, LLC is an equal opportunity employer.INDHRM200#INDHRM200Job Summary