Director, Commercial Business, Region North

Business Director, LATAM Region North

BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.

Language Requirement: Fluent Spanish & English is Required

Preferred Experience: Pharmaceutical/Biotech Industry, Hematology, Oncology

Reporting to the LATAM leadership, the Business Director is accountable for maximizing business performance across Region North – LATAM. The region operates under a Hub-and-Spoke model, with Colombia as the hub supporting the spoke markets of Peru, Ecuador, and CENCA. Based in Bogotá, Colombia, the role provides strategic and operational leadership across Sales, Marketing, Sales Effectiveness, Market Intelligence, Market Access, and Training, ensuring strong cross-functional alignment, operational excellence, effective stakeholder engagement, and compliant execution. The Business Director also oversees distributor performance in Spoke markets.

Essential Functions:

• Define and execute Region North commercial strategy aligned with global priorities.
• Lead pre ‑ marketing, launch, and lifecycle strategies for BeOne products.
• Oversee P&L, forecasting, and annual brand planning.
• Lead the KAM team, including sales force sizing, deployment, segmentation, targeting, KPIs, and incentive design.
• Ensure marketing excellence through omnichannel initiatives and cross-functional coordination.
• Drive Sales Effectiveness, analytics, dashboards, and insights for business decisions.
• Oversee training, capability building, and scientific upskilling across commercial teams.
• Build strong partnerships with KOLs, oncology societies, and institutional stakeholders.
• Act as the local Business lead, representing BeOne at the Pharma Association in Colombia.
• Own the most senior relationships with government officials, payers and lobbyists, and leverage these to impact on regulatory and legislative developments in the most favorable manner.
• Ensure compliant execution aligned with ethical, patient-focused standards.

Minimum Requirements – Education and Experience:

• University degree in Business, Science, or related field; postgraduate preferred.
• Minimum 10+ years in pharma/biotech; at least 5 years in senior commercial roles.
• Mandatory experience in Oncology
• Proven ability to lead Sales, Marketing, Access, and cross-functional teams.

Other Experience:

• Strong knowledge of the oncology landscape in Region North.

• Strong analytical, strategic, and leadership capabilities.

• Excellent communication and relationship-building skills.

• High motivation, resilience, and collaborative spirit.

• Fluency in Spanish and English.

Supervisory Responsibilities:

• Direct leadership of Sales, Marketing, Sales Effectiveness, Market Intelligence, Access, and Training teams.

Travel:

• Willingness to travel (~20–30%).

Computer Skills:

• Proficiency in MS Office and analytics tools.

Global Competencies

When we exhibit our values of Patients First, Driving Excellence, Bold Ingenuity, and Collaborative Spirit, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.

• Fosters Teamwork
• Provides and Solicits Honest and Actionable Feedback
• Self-Awareness
• Acts Inclusively
• Demonstrates Initiative
• Entrepreneurial Mindset
• Continuous Learning
• Embraces Change
• Results-Oriented
• Analytical Thinking/Data Analysis
• Financial Excellence
• Communicates with Clarity

We are proud to be an equal opportunity employer. BeOne does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.