Marketing Coordinator

Job Description

Job Description

The Marketing Coordinator plays a key role in supporting marketing strategies that attract new customers and retain existing ones, helping shape the brand presence and customer experience. This role collaborates across departments to ensure cohesive communication and contributes to both traditional and digital marketing initiatives that impact overall business growth.

HOW YOU’LL SHAPE THE EXPERIENCE & FUTURE

• Assist in executing marketing campaigns across multiple channels.
• Support the development of media communication plans and liaise with media outlets and advertising agencies as needed.
• Coordinate with General Managers and Sales Directors for media communication during incidents.
• Brainstorm and contribute creative ideas for innovative marketing initiatives.
• Assist in managing marketing budgets and tracking expenses.
• Conduct market analysis to identify trends, challenges, and opportunities.
• Stay updated on the latest marketing trends, tools, and technologies.
• Collaborate on the creation of multimedia content, including presentations, posters, signage, and other collateral.
• Organize and participate in trade shows, sales blitzes, and other promotional events.
• Maintain relationships with local civic groups, businesses, and community organizations.
• Manage social media accounts by creating, scheduling, and analyzing content to ensure engagement and growth.
• Other duties as assigned.

KEY STRENGTHS FOR SUCCESS

• Strong communication and interpersonal skills.
• Creativity and initiative in developing marketing concepts.
• Ability to collaborate effectively with multiple departments.
• Proficiency in digital marketing tools and social media management.
• Strong organizational skills and attention to detail.
• Analytical mindset to assess marketing trends and campaign performance.
• Adaptability to evolving marketing technologies and strategies.

PROFESSIONAL EXPERIENCE

• 1–2 years of marketing experience, preferably within the hospitality industry, or an equivalent combination of education and work experience.
• Experience in campaign coordination, social media management, and multimedia content creation.
• Familiarity with budgeting, market research, and community engagement initiatives.

ACADEMIC BACKGROUND

• Bachelor’s Degree in Marketing, Communication, Business, or a related field preferred; Associate’s Degree considered.

Benefits

• Medical, dental, and vision (HSA available)
• Company-paid disability & life insurance
• Employee Assistance Program
• Supplemental benefits
• 401(k) with match
• Employee discounts
• Paid vacation & sick time

Hourly Pay: $ 22/ Hr