Associate Manager, Commercial Activation - Marketing (Remote Opportunity)
$78.5k - $89.25kHyatt Corporate Office
The Opportunity
Hyatt Hotels Corporation seeks an enthusiastic Associate Manager, Commercial Activation Openings & Conversions, Marketing to join our Commercial Activation team. In this role, you will be collaborating closely with the broader commercial services team, including Revenue, Sales, Marketing and Digital. to support successful hotel openings, conversions, and commercial activation efforts globally. This role will assist in the execution of marketing strategies across the digital ecosystem, including creative development, campaign coordination, audits, reporting, analysis, internal processes, and performance-driven marketing initiatives that support hotel topline revenue and market entry. You will be part of a team that is passionate about our purpose, committed to nurturing curiosity and new skills, and building connections across the organization with colleagues, customers, and guests.
Who We Are
At Hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and our guests have been at the heart of our business and helped Hyatt become one of the best, and fastest growing hospitality brands in the world. Our transformative growth and the addition of new hotels, brands and business lines can open the door for exciting career and growth opportunities to our colleagues.As we continue to grow, we never lose sight of what’s most important: People. We turn trips into journeys, encounters into experiences and jobs into careers.
Why Now?
This is an exciting time to be at Hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and Hyatt is no exception.How We Care for Our People
What sets us apart is our purpose—to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the Hyatt family. Our care for our colleagues is the key to our success. We’re proud to have earned a place on Fortune’s prestigious 100 Best Companies to Work For® list for the last ten years. This recognition is a testament to the tremendous way our Hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy and respect, and making sure everyone feels like they belong.We’re proud to offer exceptional corporate benefits which include:
· Annual allotment of free hotel stays at Hyatt hotels globally
· Flexible work schedule
· Work-life benefits including wellbeing initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center
· A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption
· Paid Time Off, Medical, Dental, Vision, 401K with company match
Who You Are
As our ideal candidate, you understand the power and purpose of our culture of care, and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect and Wellbeing. You enjoy working with others, are results driven and are looking for a variety of opportunities to develop personally and professionally.The Role
This role is responsible for supporting marketing strategies for a portfolio of new and transitioning hotels, with a focus on creative development, audits, and internal process coordination. This role plays an important part in supporting a property's brand positioning, pre-opening and post-opening awareness, and successful market entry in alignment with the commercial ramp strategy. The primary role of Associate Manager, Commercial Activation Openings & Conversions, Marketing is to support Hyatt’s Commercial Services Activation team by helping implement marketing solutions with an emphasis on the digital ecosystem that drive hotel topline revenue and business aligned with the hotel’s segmentation. This role supports the Manager and partners closely with regional sales, revenue, marketing strategy, digital, agency, and media teams to coordinate integrated, market-ready campaigns that accelerate hotel performance, support brand marketing and sales collateral, and ensure critical digital touchpoints including Hyatt.com, digital advertising, paid media, digital content management, reporting, audits, and internal workflows are executed accurately and on time. Additional responsibilities include:• Support a rolling portfolio of hotel openings and conversions at any given time.
• Assist the Manager in maintaining project plans, trackers, timelines, and status reports to ensure timely execution across functions.
• Support marketing budget tracking, invoice coordination, and forecast updates within approved budget.
• Coordinate with agency partners and internal teams to support digital media plan development, campaign trafficking, creative delivery, and reporting needs.
• Support recommended strategies and tactics that align with hotel segmentation and brand positioning within the market.
• Assist in activating paid, owned, and earned media tactics to drive awareness, engagement, and bookings pre- and post-opening.
• Support creative development, content production, asset collection, photography uploads, coordination, routing, and readiness for opening and conversion campaigns.
• Conduct audits of digital assets, online listings, 3rd part platforms (OTAs) campaign materials, Hyatt.com content, creative deliverables, and internal process documentation to ensure accuracy and consistency.
• Help maintain internal processes, tools, templates, and documentation that support global openings and conversion workflows.
• Support campaign reporting, data collection, analysis, and optimization recommendations based on performance and business objectives.
• Provide accurate and timely updates to hotel teams, commercial leads, agency partners, and internal stakeholders.
• Translate campaign performance and audit findings into actionable insights that support campaign optimization and process improvement.
• Identify key learnings from openings and conversions to inform future go-to-market planning and internal best practices.
• Ability to travel up to 10%.
Experience Required:
• 2+ years of marketing experience, ideally in hospitality, travel, digital media, creative production, or consumer brand.
• Experience supporting marketing campaigns, creative development, content coordination, asset management, audits, reporting, and internal processes.
• Experience working with cross-functional teams, agency partners, or digital marketing teams to execute campaigns across multiple properties, markets, or regions.
• Strong understanding of digital marketing, brand standards, creative development, market segmentation, and campaign execution.
• Detail-oriented with experience reviewing creative assets, digital content, campaign materials, and process documentation for accuracy and consistency.
• Excellent project management, communication, organizational, and stakeholder engagement skills.
• Proven ability to work in a fast-paced, decentralized, global environment.
• Bachelor’s degree in Marketing, Communications, Business, or a related field required.
Experience Preferred:
•Hotel/hospitality industry experience.
• Experience supporting digital media, paid search, metasearch, display, social, affiliate marketing, OTA advertising, or third-party ad management.
• Experience with creative briefing, asset trafficking, content audits, website audits, campaign QA, or brand compliance reviews.
• Experience maintaining internal processes, project management tools, workflow documentation, templates, or reporting dashboards.
• Experience supporting global or multi-market marketing programs, including campaign coordination, budget tracking, reporting, and performance analysis.
• Outstanding project management, time management, attention to detail, and problem-solving skills.
• Experience working in a team-oriented, collaborative environment.
• Highly self–motivated and directed with the ability to effectively prioritize and execute tasks while under pressure.
The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.
We welcome you:
Research shows that individuals tend to apply to jobs, only if they meet all the listed job qualifications. Unsure if you check every box, but feeling inspired to enhance your career? Apply. We’d love to consider your unique experiences and how you could make Hyatt even better.
The salary range for this position is $78,500-$89,250. This role is also eligible for an Annual Incentive Plan.
The final pay rate/salary offered to the successful candidate will depend on experience, skill level and other qualifications for the role, as well as the location of the performance of work. Pay for the successful candidate will meet local requirements, including the local minimum wage rate.
We value our relationships with recruitment partners and require that agencies contact us first before submitting any candidates. Hyatt will not be responsible for any fees and obligations associated with unsolicited submissions unless a formal agreement is in place.
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