Senior Marketing Analyst

Experienced marketers will find a full-time salaried Senior Marketing Analyst opportunity focused on measuring and improving the performance of Niche's marketing engine across B2B and B2C domains, collaborating closely with marketing and growth teams in a remote work environment. Key Responsibilities Build and maintain measurement frameworks for B2B marketing and pipeline analytics, defining key metrics and reporting structures Own registration and acquisition measurement for B2C growth, analyzing funnel performance and campaign attribution Act as a strategic partner to marketing leadership by providing actionable insights and recommendations based on data analysis Required Qualifications Bachelor's degree in Business Administration, Data Science, Statistics, Economics, Marketing, or a related field; Master's degree is a plus 5+ years of experience in marketing analytics, growth analytics, or a closely related data function Hands-on experience with consumer acquisition data and marketing automation tools such as Marketo and Salesforce Proficiency in SQL and experience with data visualization platforms like Tableau or Looker Experience working in fast-paced, cross-functional environments with the ability to manage shifting priorities