Marketing Coordinator

Marketing CoordinatorAn integral member of the Marketing team, the Marketing Coordinator works collaboratively with the Director of Marketing, Development & Communications to develop and execute marketing, fundraising, and communications efforts for the organization. This position executes message strategy, branding, graphic design, public relations, digital communications, social media, print, fund development, and event management activities for WRTP | BIG STEP.The ideal candidate is creative, detail-oriented, and organized. They are self-motivated and can manage multiple deadlines and priorities. The Marketing Coordinator works well independently and with a diverse cross section of personnel – executive leadership, educational staff, program participants, agencies, workforce partners, media, etc. – to expand and broaden the impact and influence of WRTP | BIG STEP's programs and partnerships.Essential Duties and ResponsibilitiesDevelop & Execute External Communications:Collaborate with the Director of Marketing, Development & Communications to develop communications strategies that broaden community awareness, partnership engagement, and programmatic reachChampion and maintain consistent brand standards, graphic design, and messagingDevelop marketing materials, including brochures, flyers, presentations, graphics, email campaigns, reports, press releases, and articlesDraft and post content for multiple social media platforms, including creating video contentPerform public relations activities, including writing press releases and supporting organizational relationships with external partnersAssist with website content development and maintenance to ensure a consistent and engaging external presenceExpand and manage photography and videography assetsSupport Programming Efforts:Develop program-specific outreach materials, including flyers, presentations, webinars, advertisements, and social media posts targeted to specific audiences.Provide guidance and support to program and outreach personnel across multiple office locations to align marketing strategies with proper messaging and organizational goalsUpdate and maintain internal files and databasesAssist with Development Activities & Special Events:Assist the Director of Marketing, Development & Communications with fundraising activities, sponsorship development, special events, donor communications, and grant writing efforts.Coordinate and execute special organizational events from concept to completion, including print and digital asset creation, event management, and fundraisingResearch and collect data to support external communications, grant proposals, and reportsMaintain positive and professional working relationships with consultants, grantors, corporate funders, community partners, and agencies