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Digital Marketing Specialist

$75k - $90k
Full-time

Stream

We are looking for a Digital Marketing Specialist to join Stream on our mission of elevating the quality of apps for billions of users globally. This is a full-time role based in our Boulder, Colorado office (hybrid - 3 days/week in the office expected). What will you work on As our Digital Marketing Specialist, you’ll own Stream’s presence in the channels where developers actually spend their time. You’ll run three programs end to end - social & community, sponsorships & partnerships, and our developer email program - working day to day with our Marketing and Developer Relations (DevRel) teams to reach developers in a voice they trust. It’s a hands-on, early-career role with real ownership from day one and room to grow your scope as your programs prove out. Social & Community Own and grow Stream’s presence across key developer channels, including Discord, X/Twitter, Reddit, and wherever else developers gather. Engage authentically with community members alongside DevRel - answering questions and sparking conversations, not just promoting. Surface developer feedback from these communities back to the right internal teams. Monitor community health and report on growth, engagement, and sentiment. Sponsorships & Partnerships Identify, evaluate, and manage sponsorship opportunities with developer-focused YouTube channels, newsletters, podcasts, and independent writers. Build and maintain relationships with content creators and developer influencers who fit Stream’s audience. Negotiate and coordinate sponsored-content deliverables, keeping quality high and messaging on-brand. Track the ROI of each campaign and keep improving the program. Developer Email Program Drive the strategy and execution of our developer email program - newsletters, announcements, and lifecycle messaging. Partner with content and DevRel on messaging, and segment audiences thoughtfully. Measure opens, clicks, and downstream signups, and use what you learn to improve performance. Across all of this, you’ll keep Stream’s developer voice consistent and trusted, take initiative without waiting for a predefined backlog, and expand your ownership over time as your programs deliver. About You You’re hands-on, self-directed, and energized by owning programs end to end. You’re comfortable in technical communities - or genuinely eager to learn the space - and you care more about brand fit and business impact than vanity metrics. You have Hands-on social and email marketing experience - you’ve personally run social channels and email programs, not just watched them happen. Comfort engaging with developers, or real eagerness to learn, including the ability to hold an authentic conversation in a technical community. Strong, clear, concise writing and the ability to match a brand voice. Strong organization and self-direction - you can juggle social, email, and a sponsorship pipeline at once without dropping the ball. A data-aware mindset; you track your own work and use metrics to improve it. Active, applied use of AI tools in your daily work. An agile, collaborative, learning-oriented approach. Bonus points Agency experience. B2B SaaS background. Experience marketing to developers, or to a similarly specific, high-tech niche audience. Hands-on experience with email platforms such as HubSpot, Salesforce, ActiveCampaign, or similar. Hands-on experience building community on platforms such as Discord and Reddit. An established track record or following within a developer or technical community. What makes this role exciting? Direct ownership of programs that influence Stream's growth and developer adoption. Exposure to modern developer marketing, community-led growth, and creator partnerships. Close collaboration with experienced Marketing and Developer Relations professionals. The chance to work with cutting-edge developer products used by leading brands worldwide. How is success measured in this role? Growth, engagement, and sentiment across developer community channels. ROI of sponsorship and partnership campaigns. Email performance, including open rates, click rates, and downstream signups. Consistency and quality of Stream’s developer-facing brand voice across channels. Why join Stream? History of success. From Amsterdam to Boulder and Techstars in-between, Stream has raised over $58.25M to build the best Chat Messaging & Activity Feed infrastructure available, with best-in-class support. Freedom and endless growth opportunities. As a rapidly growing startup (since 2020 we have gone from 30 to 150 employees), Stream gives you unique personal and professional growth opportunities. The opportunity of true ownership and accountability has a massive impact on your career — things you can rarely experience in huge corporations. Be on the front line of progress and innovation. While working with cutting-edge technology, we are passionate about tackling difficult tech problems at scale and creating reusable components for them, empowering engineering teams to ship apps faster, more securely, and with a better user experience. They believe in us. Stream is backed by leading VC firms (Felicis Ventures, GGV Capital, 01.Advisors, Techstars, Arthur Ventures), including backers like Dick Costolo (01 Advisors, ex-CEO of Twitter), Olivier Pomel (CEO of Datadog), Tom Preston-Werner (Co-Founder of GitHub), Nicolas Dessaigne (Co-Founder of Algolia), and Johnny Boufarhat (Founder and CEO of Hopin). What we have to offer you Stream employees enjoy some of the best job benefits in the industry: 19+ days of paid time off plus 10 paid holidays Hybrid work flexibility (3 days a week from the office) Free health insurance for the employee and partial coverage for dependents (80% contribution for health, 100% for dental and vision) 401k contribution plan with 4% match Fitness stipend Company equity Dog-friendly office! A MacBook Pro provided A Learning and Development budget Team lunches and plenty of snacks RTD pass + free parking pass on Pearl Street Bi-weekly office massages An office on Pearl Street in downtown Boulder 12 weeks paid parental leave for primary parents The opportunity to attend or present at global conferences and meetups The possibility to visit our office in Amsterdam Note: this list of benefits applies to Colorado-based employees and is adjusted per your location of residence. Salary (for Colorado only) Our salary ranges are based on national averages. We keep wide ranges so we can be flexible and determine compensation based on a number of factors, including the candidate’s skills, level of experience, and location. For Colorado-based candidates, the salary range for this position is $75k–$90k. Compensation at all other locations will be based on the factors stated above. Our culture Stream has a casual, social culture, and our team is diverse - we all come from different backgrounds. Today, Stream is a team of over 140 peers from more than 35 countries across the globe. We value transparency, aim for excellence, and support each other on our way to new victories. Our team consists of some of the strongest talent in the world, which makes Stream a great place to learn and improve your skills. If you’re interested in becoming a part of what we do, apply for this vacancy now! Hybrid office policy: applicants based (or relocating to) one of our office locations are expected to work according to the applicable local office attendance policy. Equal opportunity employer statement: Stream provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Note for external recruiters: We currently have this role covered and do not accept unsolicited agency resumes. We are not responsible for any fees related to unsolicited resumes.

Vacancy posted 13 hours ago
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