Performance Marketing Manager

Be Part of What's Next

Drive measurable growth and shape how millions of readers discover world-class content. Join a team where your analytical mindset and creative problem-solving directly fuel the success of iconic media brands.

Hearst Magazines is one of the world's largest publishers of premium content, with a portfolio of more than 30 iconic brands, including Cosmopolitan, ELLE, Esquire, Harper's BAZAAR, Men's Health, and Women's Health. We reach millions of readers across print, digital, and social platforms, delivering engaging, trusted content that informs, entertains, and inspires.

Key Responsibilities (What You Are Doing)

• Launch, manage, and optimize Paid Search campaigns across high-value accounts to achieve brand, format, and seasonal ROAS goals
• Analyze campaign performance and identify optimization opportunities, driving new media buying strategies across the portfolio
• Develop and refine recurring reports, improving clarity, usability, and insights for stakeholders
• Collaborate with cross-functional performance marketing teams to share learnings, shape strategy, and present actionable insights to leadership
• Troubleshoot campaign and platform issues, ensuring efficient execution and minimal disruption to performance
• Support onboarding and training initiatives for new team members and evolving processes
• Lead or contribute to independent projects that deepen understanding of the paid search ecosystem and uncover growth opportunities
• Continuously test, learn, and iterate on campaign strategies to improve acquisition efficiency and scale

Qualifications (What We're Looking For)

• 3–5+ years of experience in performance marketing, paid search, or a related digital marketing field
• Hands-on experience with Google Ads, including campaign structure, bidding strategies, and optimization best practices
• Strong analytical skills with the ability to interpret large datasets and translate insights into action
• Proficiency in Excel and/or Google Sheets; experience with BI tools is a plus
• Detail-oriented problem solver who can identify issues and implement effective solutions quickly
• Strong written and verbal communication skills, with the ability to present insights clearly to varied audiences
• Comfortable working in a fast-paced, collaborative environment with evolving priorities
• Hybrid schedule: in-office in New York City 4 days per week

Benefits (What We Offer)

Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries. Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events. Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities. Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered. Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1. Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

The base salary for this role is between $76,000 and $80,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, and market demands.

Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, national origin, age, protected veteran status, disability status, or any other characteristic protected by law.