Senior Product Manager

Own the roadmap for customer-facing platform capabilities and prioritize investments aligned with customer needs and business objectives. Identify unmet customer needs through research, analytics, experimentation, and market insights, translating findings into impactful products. Lead the development of onboarding, lifecycle, education, search, engagement, and other digital experiences that improve customer satisfaction and retention. Partner closely with Engineering to define requirements, evaluate technical tradeoffs, and deliver scalable, high-quality solutions. Work with UX, Marketing, SEO, Content, Analytics, and business leaders to bring new capabilities from concept through launch that offer best-in-class discoverability and engagement experiences. Define KPIs, monitor performance, and leverage customer insights, A/B testing, and analytics to continuously improve outcomes. Evaluate emerging technologies, including AI-driven search, personalization, and automation, to enhance customer experience. Communicate product vision, priorities, and results while influencing stakeholders across the organization without direct authority. Requirements 5+ years of Product Management experience with ownership of customer-facing digital products from concept through launch and optimization. Experience building and scaling direct-to-consumer digital products or platforms and experiences. Success leading products from discovery and validation through launch, iteration, and growth. Experience with customer lifecycle, membership, subscription, loyalty, marketplace, registry, healthcare, wellness, education, or similar engagement-driven products. Strong customer empathy with experience in journey mapping, user research, and product discovery. Excellent analytical skills and experience using quantitative and qualitative data to prioritize investments. Ability to influence cross-functional teams and communicate effectively with technical and business stakeholders. Strong customer empathy and expertise in journey mapping, user research, and experience design principles. Strategic thinker who can identify emerging customer needs and translate them into actionable product opportunities. Comfort operating in a collaborative, fast-paced environment with evolving priorities. Excellent communication and storytelling skills, with the ability to align diverse audiences around a common vision. Passion for improving the lives of pets and the people who love them. Core Competencies Demonstrates expertise in Product Management with a focus on customer-facing digital products, utilizing strong analytical skills and customer empathy to drive product development and enhance user experiences. Proven ability to influence cross-functional teams and communicate effectively with stakeholders to align on product vision and priorities. Highest-signal resume keywords Product Management Customer Lifecycle Management User Research Data Analysis Stakeholder Communication ATS Optimization Keywords Hard Skills Product Development A/B Testing Journey Mapping Market Research Digital Experience Design KPI Definition Customer Insights Emerging Technologies Evaluation Analytics Technical Requirements Definition Soft Skills Customer Empathy Strategic Thinking Collaboration Storytelling Influencing Industry Keywords Direct-to-Consumer Engagement-Driven Products Subscription Models Loyalty Programs Healthcare Products Tools & Technologies Analytics Tools SEO Tools Content Management Systems AI-Driven Technologies Digital Platforms #J-18808-Ljbffr