Marketing Operations Manager - Marketo

*WEST COAST CANDIDATES* We are seeking a Marketing Experience Manager, Frontline to join our clients Small Business & Self Employed Marketing Customer Activation Team. As the strategic operators for the business, we turn marketing intent into reality at scale with a focus on accuracy, efficiency, and customer delight. We are seeking a highly organized and detail-oriented project manager to oversee the execution of our marketing campaigns. In this role, you will be responsible for managing campaign execution timelines and resources, partnering closely with cross-functional groups, and ensuring that all campaigns are launched on time. Beyond project oversight, you will also be hands-on with campaign execution — building and editing campaigns in email, experiments, and In Product Discovery messages. The ideal candidate will have a strong understanding of marketing principles, project management methodologies, hands-on campaign build experience, and excellent communication skills. Responsibilities: Project Planning & Execution: Develop detailed project plans for delivery of marketing campaigns, including timelines, milestones, and resource allocation. Collaborate with cross-functional teams (creative, content, data, etc.) to ensure alignment and efficient workflow. Proactively identify and mitigate potential risks and roadblocks. Ensure projects are completed on time while meeting quality standards. Campaign Build & Execution: Build and edit marketing campaigns across email, experiments, and IPD platforms. Perform quality assurance checks on campaign builds to ensure accuracy, proper targeting, and adherence to brief requirements prior to launch. Troubleshoot and resolve technical issues that arise during campaign builds or execution. Partner with platform owners and technical teams to stay current on tool capabilities and best practices. Process Optimization: Analyze existing marketing operations processes and identify areas for improvement. Implement project management best practices and tools to streamline workflows. Develop and maintain comprehensive project documentation. Facilitate effective communication between team members and stakeholders. Provide regular project updates and reports to management. Foster a collaborative and results-oriented team environment. Qualifications: 5+ years experience in Marketing Project/Program Management or Marketing Operations Experience with Marketo Proficient in HTML Experience with AI tools (Claude, Chatgot, Gemini, etc.) Ability to manage multiple complex projects simultaneously Ability to work independently and cross-functionally in a fast-paced, highly matrixed organization Ability to question/challenge the status quo when alternative solutions will provide more effective or efficient outcomes Comfortable working in ambiguity Strong problem-solving and analytical skills Bias toward action: pro-active, driven, solution-oriented Highly organized, detail-oriented, and resourceful Ability to speak technically to different stakeholders: Analytics, Marketing, Martech, Legal, Finance Ability to be nimble with evolving requirements and responsibilities Experience with Workfront or Quickbase is a plus. #J-18808-Ljbffr Sarvay