Creative Strategist

About Remento At Remento, we help families capture and preserve the stories of parents and grandparents with our no-write memory books. Our platform uses AI to transform recorded reflections into beautifully written keepsake books, complete with QR codes that link to the original recordings. Here are a few cool things about our company: Backed by Mark Cuban on Shark Tank #1 product of the day on Product Hunt (#2 of the month) \"An A+ investment\" - Tim Ferriss AARP AgeTech Collaborative member Featured in the NY Post, CNN, Fortune, USA Today, and Forbes Position overview We're looking for a Creative Strategist to run our creative engine. Your job is to get fresh, high-performing creative into our Meta account every week. You'll own the end-to-end pipeline, from audience research to concepting to testing to learning, and turn those learnings into the next round of winning ads. This is a hands-on, performance-minded role for someone who thinks about creative as a direct-response lever, not just brand expression. You will work on a deliberately tight team. Our video editors turn raw assets into finished ads, and you will partner closely with our paid team to get creative live and read the results. What you’ll own You are responsible for the full creative pipeline: Audience research: Identify who we're talking to and the micro-cultures worth pursuing. Concepting and briefing: Develop concepts and briefs, and work with creators to source video assets. Production: Direct our video editors (you brief and guide, video editing experience a plus, but not required). Finalizing assets: QA post-production so what ships is on-strategy and on-brand. Testing: Partner with the paid team to get ads live. Iterating and learning: Share key findings with the team and use them to fuel the next round of creative. What we’re looking for Roughly 2-3 years of creative strategy experience.Agency background is a strong plus. Direct experience with DTC or ecommerce brands, and a real understanding of the funnel. A performance mindset: You’re fluent in ROAS, CPA, CTR, and hook rate, and you treat creative as a growth driver. Strong ability to turn performance data into a creative insight, then into the next brief. Experience leading editors or designers: briefing clearly, giving sharp feedback, and keeping work on strategy without micromanaging. Comfort holding both emotion and performance at once.Remento is an emotional product that still has to perform. Bias toward speed and iteration. You like shipping, learning, and shipping again. Location & work environment We operate with a hybrid model, three days per week in-person at our Culver City Office. At this early stage, we deeply value face-to-face collaboration and believe it’s crucial for rapid, creative iteration. If spending time brainstorming with teammates at our office whiteboard excites you, you'll love it here. Location: Culver City, CA - Hybrid Reports to: VP of Growth Compensation and Benefits Compensation : $90k - $150k / year salary (DOE), plus meaningful equity (standard terms: 1-year cliff, 4-year vesting) Benefits : Comprehensive health, dental, and vision benefits. PTO: Flexibile PTO policy Our Philosophy We deeply believe that diverse, equitable, and inclusive teams elevate us all and enable us to better serve our customers. We're committed to creating a welcoming work environment for people of all genders, sexual orientations, ethnicities, socioeconomic backgrounds, and life experiences. Research shows that women and systematically marginalized groups are less likely to apply unless they meet every listed qualification. If you think you could excel in this role but aren't sure you meet every qualification, we strongly encourage you to apply anyway. If you require specific accommodations during the interview process or if you join our team, please let us know. Hiring Process To ensure a great fit, our hiring process will include structured interviews and a practical marketing case study. This will help us directly evaluate your hands-on analytical and strategic marketing skills and allow you to experience firsthand the type of impactful work you'll be doing here at Remento. Who will thrive (and who won’t) You'll thrive if you love owning the work yourself, from research to brief to testing to what you learn. You have sharp instincts for consumer and DTC marketing, you treat creative as a lever for acquisition and retention, and you get energy from shipping fresh creative every week and letting the results tell you what to do next. You might struggle if your strength is running large teams or big budgets at a heavily resourced org, or you'd rather hand off the hands-on execution and analysis to someone else. This is a tight team where you're close to the work, not above it. #J-18808-Ljbffr