Territory Sales Manager Insulation and Roofing Spray Foam

Territory Sales Manager

As the Territory Sales Manager for a growing, innovation-driven manufacturer of spray foam and coatings for the roofing and insulation construction industry, you will be responsible for driving revenue growth by building trusted, long-term relationships with customers who value quality, technical expertise, and partnership, as you match their business challenges with the organization's full-service capabilities (products, equipment, training, and support). The role is well suited for a self-directed sales professional who thrives in a technically informed, performance-oriented environment. You will ideally operate out of the Richmond area supporting VA, WV, MD, NC and adjacent areas.

Territory Sales Manager - Key Responsibilities

• Grow direct sales of spray foam and specialty coating products within the region.
• Identify new business opportunities and expand share within existing accounts.
• Develop strong relationships with contractors, distributors, and end users through consultative selling.
• Represent the organization's commitment to quality, safety, and innovation in every customer interaction.
• Provide product and application guidance, supported by technical and training resources.
• Coordinate with manufacturing, customer care, and technical teams to ensure seamless customer experience.
• Maintain disciplined pipeline management, forecasting, and follow-through.
• Ability to travel regularly within the region as required, upwards of 50%.

Territory Sales Manager - Qualifications / Experience

• Direct experience selling spray polyurethane foam (SPF) for wall insulation and roofing, and/or elastomeric roofing coatings (silicone, acrylic) required.
• Related experience selling fluid coating systems, membrane roofing systems, and insulation boards/panels (e.g. fiberglass) is highly valued, but not essential.
• Proven ability to operate independently, manage a territory, and close business.
• Professional, motivated, and driven by results and long-term customer success.
• College degree not required, but preferred.

Territory Sales Manager - Compensation & Benefits

• Base salary: $80,000 $120,000 (based on experience)
• Commission tied to sales volume & margin, and uncapped!
• Comprehensive benefits including car allowance, fuel, PTO (commensurate with tenure), 401(k) and health care.
• Opportunity to represent a respected, customer-centric manufacturer with state-of-the-art production.
• Strong leadership, technical support, and training infrastructure.
• Long-term growth opportunity as we continue to expand market presence