SVP, Regional Manager
Hope Enterprise Corporation
HOPE Overview
HOPE (Hope Enterprise Corporation, Hope Credit Union and Hope Policy Institute) provides financial services; leverages resources; and engages in advocacy that strengthens the financial health of people in under-resourced Deep South communities. Since 1994, these efforts have benefited more than three million people in Alabama, Arkansas, Georgia, Louisiana, Mississippi, and Tennessee, and influenced billions in persistent poverty communities across the nation. Learn more at
Title: SVP, Regional Manager
Department: Retail Operations
Reports To: Chief Retail Officer
Supervises: Branch Managers
Job Classification: Full-time, Exempt
Location: In-Person, AL, AR, GA, TN
The Senior Vice President, Regional Manager is responsible for leading and optimizing the performance of an assigned region of branches through sales leadership, operational excellence, talent development, and member experience management. This role serves as the primary driver of retail growth by developing high-performing branch teams that consistently achieve sales, member acquisition, lending, deposit, and relationship growth goals while maintaining strong operational controls and compliance standards. The Regional Manager provides direct leadership to Branch Managers, ensuring execution of strategic initiatives, sales programs, service standards, and operational expectations across all locations within their region. A successful Regional Manager is a strong sales leader who drives growth through coaching, accountability, and relationship development. They balance business development goals with strong operational oversight, ensuring branches deliver exceptional member experiences while maintaining compliance and operational excellence.
Responsibilities
Sales Leadership & Business Development
- Lead regional sales performance by driving deposit growth, lending production, member acquisition, product penetration, and achievement of regional goals.
- Establish a high-performance sales culture focused on relationship building and financial solutions.
- Monitor sales activities, pipeline management, and branch productivity.
- Coach Branch Managers on consultative sales techniques and business development strategies.
- Ensure effective execution of sales campaigns, promotions, and strategic initiatives.
- Identify market opportunities to expand member relationships and grow market share.
Branch Performance Management
- Oversee the performance of multiple branch locations within the assigned region.
- Hold Branch Managers accountable for performance results and implement corrective action plans when necessary.
- Review branch scorecards and key performance indicators regularly.
- Ensure consistent execution of organizational strategies across the region.
Operational Integrity & Risk Management
- Ensure adherence to policies, procedures, controls, regulatory requirements, and operational best practices while fostering a culture of accountability.
- Monitor audit findings, operational exceptions, and risk indicators.
- Partner with Retail Administration and Compliance teams to address operational concerns.
- Ensure cash controls, security procedures, and fraud prevention protocols are consistently followed.
Member Experience Excellence
- Champion a superior and consistent member experience by fostering a service culture focused on engagement, relationship development, and member needs.
- Monitor member feedback, complaints, and satisfaction metrics.
- Develop action plans to address service gaps and improve member loyalty.
Talent Management & Leadership Development
- Recruit, develop, and retain top retail talent.
- Coach and mentor Branch Managers to strengthen leadership capabilities.
- Develop succession plans for critical leadership positions.
- Conduct performance evaluations and ongoing development discussions.
- Promote employee engagement and accountability throughout the region.
Strategic Execution
- Communicate organizational priorities and ensure branch teams understand, support, and execute strategic goals.
- Lead change management efforts related to new products, technology, and operational initiatives.
- Collaborate with executive leadership to identify growth opportunities and operational improvements.
- Other duties as assigned
Qualifications
- Minimum 10 years of progressive experience in retail banking, credit union operations, branch management, or financial services leadership.
- Minimum 7 years of experience leading multiple branch locations, markets, or regions with direct responsibility for sales, service, operational, and financial performance.
- Minimum 5 years of leadership experience managing and coaching Branch Managers or other retail banking leaders.
- Demonstrated success leading branch networks with accountability for deposit growth, consumer loan production, membership growth, and product penetration goals.
- Proven track record of achieving or exceeding annual sales, revenue, lending, deposit, and member acquisition objectives across multiple branch locations.
- Minium High School Diploma or GED required
- Bachelor's degree in Business, Finance, Marketing, Banking, or related field preferred.
Key Competencies & Skills
- Organizational Awareness - Having and using knowledge of systems, situations, procedures, and culture inside the organization to identify potential problems and opportunities; perceiving the impact and the implications of decisions on other components of the organization.
- People Development and Leadership - Having the ability to assess skill strengths and weaknesses of individuals and teams in order to determine what actions are appropriate to build and/or improve the needed skills. Achieving results through people by successful objective setting, performance review, motivation, delegation, teambuilding, commitment gains, and empowerment.
- Strategic Thinking and Accountability - Understands and processes complex information and exercises sound judgment, considering the situation, the issues, the key players, and the levels of authority involved. Proposes courses of action that further the objectives, priorities, and vision of the organization. Accepting responsibility that results in anticipation/prevention of problem areas from actions, and problem solving inside and outside the department/organization.
- Results Orientation - Being persistent and showing perseverance on achieving concrete and tangible results out of personal responsibility; getting optimum results from situations and being ready to take action and show tenacity in case of obstacles or resistance.
- Teamwork - Working as a productive member of a cohesive group toward a common goal and contributing to team development and effective team dynamics.
- Accountability - Accepting responsibility that results in anticipation/prevention of problem areas from actions, and problem solving inside and outside the department/organization.
Work Environment
- Employee spends the majority of time in office environment, generally accessible to the public, customers, and potential customers by telephone.
- Noise level in the work environment is usually moderate.
- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Comprehensive Benefits Package
- Paid Vacation and Sick Time
- 11 Paid Holidays
- 401(k) with Company Match
- Medical, Dental, and Vision Benefits
- Flexible Spending Account (FSA)
- Disability Benefits
- Life Insurance, Critical Illness, Accident
- Employee Assistance Program (EAP)
- Tuition Reimbursement, Professional Development
Hope Enterprise Corporation does not participate in or engage in any form of visa sponsorship, including employment-based visa applications or extensions (e.g., H-1B, TN, O-1, OPT, STEM OPT, etc.). Candidates must be legally authorized to work in the United States at the time of application and throughout the duration of employment.
We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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