Veterinary Relations & Community Outreach Liaison | Detroit

Veterinary Community Relations Specialist

Heartstrings Pet Hospice is seeking a Veterinary Community Relations Specialist to serve as a trusted connection between Heartstrings and the veterinary clinics and communities we serve nationwide.

You'll spend much of your time in the field meeting veterinarians, practice managers, veterinary technicians, client-service representatives, hospital leadership, and other veterinary professionals. Your goal is straightforward: build trust before a family ever needs us.

You'll educate veterinary teams about Heartstrings' services, provide resources they can confidently share with pet parents, strengthen existing referral relationships, and develop new partnerships within established and emerging Heartstrings markets.

You'll also represent Heartstrings at veterinary conferences, association meetings, educational programs, community events, and industry gatherings across the country. When you're not traveling, you'll continue nurturing those relationships through virtual meetings, email, digital outreach, social engagement, and thoughtful follow-up.

What You'll Do:

• Build relationships with veterinary practices. Meet veterinarians, practice managers, technicians, client-service teams, and hospital leadership while developing authentic, long-term relationships within the veterinary community.
• Travel throughout Heartstrings markets. Visit veterinary hospitals and communities across the United States, with approximately 70% travel expected.
• Cover at least three Heartstrings markets each month. Plan efficient routes, coordinate practice visits, manage follow-ups, and ensure both established and growing markets receive consistent support.
• Educate veterinary teams. Clearly explain Heartstrings' approach to quality-of-life assessment, hospice and palliative care, telehospice, in-home euthanasia, and end-of-life support so veterinary teams can confidently discuss these resources with families.
• Support referral partnerships. Make it easy for veterinary hospitals to understand when Heartstrings may be appropriate for their clients and how families can access our services.
• Represent Heartstrings nationally. Attend veterinary conferences, industry events, local veterinary medical association meetings, lunch-and-learns, educational programs, and other professional events.
• Keep relationships strong between visits. Maintain consistent communication through virtual meetings, email outreach, social engagement, educational resources, and personalized follow-up.
• Support new-market launches. Help introduce Heartstrings veterinarians and services to veterinary communities as we expand into new markets.
• Track your outreach. Document practice visits, contacts, conversations, opportunities, follow-ups, and outcomes in our CRM so we can understand what's working market by market.
• Bring intelligence back to Heartstrings. You'll hear directly from veterinary professionals about what their teams and clients need. We want those insights helping shape our services, resources, and future growth.
• Identify new opportunities. Pay attention to veterinary industry trends, referral needs, educational opportunities, competitive activity, and emerging ways Heartstrings can better support veterinary teams and pet families.

Heartstrings Pet Hospice & In-Home Euthanasia & Aftercare