Senior Customer Marketing Specialist - CST or EST

Overview Paylocity is an award‑winning provider of cloud‑based HR and payroll software solutions, offering the most complete platform for the modern workforce. The company has become one of the fastest‑growing HCM software providers worldwide by offering an intuitive, easy‑to‑use product suite that helps businesses automate and streamline HR and payroll processes, attract and retain talent, and build a strong workplace culture. Job Type Full‑time Position Details The Senior Customer Marketing Specialist, Brand & Marketing works with our happiest and most forward‑thinking clients to create and share client stories to support our sales and marketing efforts. The role will drive engagement with our Client Advocacy program members by nurturing and activating client advocates to differentiate Paylocity and highlight the successes and experiences of our clients. This person will be a superb relationship builder, an amazing storyteller, and an excellent project manager. The primary focus of the position is to ensure Paylocity is telling its story through the client's voice and then sharing that story across a variety of channels and mediums. Key Responsibilities Build relationships and rapport with Paylocity clients to increase participation in the Client Advocate Program and identify mutually beneficial client evidence and story activities such as case studies, videos, speaking opportunities, media interviews, sales references, and more. Own end‑to‑end development of case studies, from story sourcing and interviews through writing, review, approvals, and cross‑channel activation. Maintain segmented database (SlapFive Customer Marketing Platform) of client advocates, including level of activity, preferences, and client satisfaction with the program. Lead review site management for third‑party review platforms such as G2, TrustRadius, Gartner Digital Markets, Gartner Peer Insights, and others as needed, including review campaigns, profile management, reporting, and content activation & tracking across Paylocity channels. As part of the review strategy, drive sustained growth in high‑quality client reviews, improve Paylocity’s competitive positioning within priority categories, and translate review content into sales and marketing impact. Develop and report on KPIs to measure program effectiveness and ensure key story needs are fulfilled (industry, segment, competitor, use case, etc.). Identify new and creative ways to encourage client reviews by working with cross‑functional partners in service, implementation, and sales. Proactively identify potential stories with sales, service, and implementation teams to keep the story pipeline fresh. Skills & Qualifications Bachelor’s degree in Marketing, Communications or equivalent work experience. 2‑4 years’ experience in marketing, communications, journalism, or customer marketing. Superb written and oral communication skills. Passion for storytelling and a nose for news. Ability to collaborate and engage with client contacts at multiple levels on calls and in‑person. Willingness to cultivate business relationships with clients to ensure participation and activation of the stories. Experience collaborating cross‑departmentally to align expectations and achieve results. Project and/or program management experience. An appetite to prove outcomes over activities. Client Reference Platform (SlapFive, etc.) experience preferred. Salesforce CRM experience preferred. SaaS marketing experience preferred. Core Competencies Achieve our Best: Perseverance & Resilience – Leverages passion, drive, and experience to push forward when faced with obstacles or setbacks. Projects credibility and poise under difficult or adverse conditions. Be Client & Partner Focused: Customer Focus – Seeks to understand and build relationships with internal and external customers to consistently improve service and delivery. Finds ways to make things easier for customers (both internal and external) and advocates for the client in scope of role. Get Things Done: Results Driven – Creates and maintains momentum while staying focused on the overall achievement of desired outcomes. Plans and organizes work to consistently meet goals. Grow the business: Innovation – Contributes to developing and executing creative ideas that move Paylocity forward. Tries different approaches to find improvements and quickly learns what works and doesn’t work. Focus on Team: Collaboration – Works effectively with others to achieve individual, team, and organizational goals. Embraces working on cross‑functional teams and makes the right internal connections to overcome silos. Benefits and Compensation Paylocity offers medical, dental, vision, life, disability, and a 401(k) match, as well as perks that support employees, their families, and finances. The pay range for this position is $80,000 – $95,000 per year; base pay may vary. The position may be eligible for an annual restricted stock unit grant based on individual performance in addition to the full range of benefits. Employment Equity Paylocity is an equal‑opportunity employer committed to full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. Our personal data will be processed for recruitment purposes in accordance with our Notice of Privacy Practices for Job Applicants and applicable data protection laws. #J-18808-Ljbffr Paylocity