Marketing Specialist, Co-Brand

Job Description This role is responsible for the development and implementation of the multi‑channel marketing programs and strategies to support a major co‑brand partnership. This could include marketing, advertising, promotions, and front‑line collateral and training materials. The incumbent will deliver measurable, customer‑centric, multi‑channel marketing programs to maximize customer growth, retention and engagement, in all cases working with and through our partner to set the agenda and drive marketing outcomes across U.S. Bank and partner channels. The role evaluates and measures program results to optimize investment. Works with agencies and cross‑functional teams to produce materials that are branded and compliant. Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies. Works with leadership teams to coordinate, develop and execute marketing events such as tradeshows, seminars, industry sponsorships, local events, etc. to achieve business line goals. Provides solutions and problem solves for business line objectives. Basic Qualifications Bachelor's degree, or equivalent work experience. Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results. Preferred Skills / Experience Ability to lead projects and provide marketing that is data‑driven, customer‑centric, and relevant. Proven ability to manage multiple projects and assignments that are completed on time and on budget. Experience working with external partners to drive growth objectives. Ability to build trusted partnerships and influence without direct authority. Ability to collaborate with research teams and leaders to adapt strategies based on research findings and campaign results. Strong organizational, interpersonal and team‑building skills. Excellent written and oral communication skills, including presentation skills. Proficient computer navigation skills using a variety of software packages. MBA or equivalent markers of high achievement are a plus. If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants. Benefits Healthcare (medical, dental, vision) Basic term and optional term life insurance Short‑term and long‑term disability Pregnancy disability and parental leave 401(k) and employer‑funded retirement plan Paid vacation (from two to five weeks depending on salary grade and tenure) Up to 11 paid holiday opportunities Adoption assistance Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law. U.S. Bank participates in the U.S. Department of Homeland Security E‑Verify program in all facilities located in the United States and certain U.S. territories. The E‑Verify program is an Internet‑based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E‑Verify program. The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $105,400.00 - $124,000.00. U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures. Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies. Posting may be closed earlier due to high volume of applicants. #J-18808-Ljbffr