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DIGITAL MARKETING SPECIALIST

STATE OF FRANKLIN HEALTHCARE GROUP

Digital Marketing Specialist

State of Franklin Healthcare Associates is a physician-led and team-member owned multi-specialty care group headquartered in Johnson City, TN with locations in the upper East Tennessee & Southwest Virginia region. Our mission is to improve the health and well-being of our patients and our team members.

Primary Responsibilities:

  • Execute go-to-market digital programs
  • Develop content for all digital channels
  • Digital performance reporting and analysis on aggregate data
  • Utilize Google AdWords campaigns, search engine optimization, and other resources to increase traffic and improve conversion rates
  • Create systems to measure key process indicators (KPI)
  • Maintain knowledge of healthcare industry
  • Maintain strict confidentiality
  • Follow organizational policies and procedures

Requirements:

  • Bachelor's degree in marketing, communications, or other appropriate field of study

Experience:

A minimum of 3+ years of progressive, proven experience in digital marketing roles. Experience in healthcare is strongly preferred.

What We Offer:

  • Company Provided Life and Accidental Death and Dismemberment Insurance
  • Company Provided Long Term Disability Insurance
  • Employee Stock Ownership Plan
  • 401(k) Company Contributions
  • Voluntary options for Medical, Dental, Vision, and additional Life Insurance.
  • Company match in Health Savings Account Plans (restrictions apply)
  • Vacation, Personal, Sick and Holiday Time Off
  • An array of team member perks and discounts
  • Tuition Assistance Programs
  • And more!
Vacancy posted 2 days ago
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