Vice President of Product Management

Vice President of Product Management

About the Company

Innovative provider of marketing & sales solutions for B2B companies

Industry
Marketing and Advertising

Type
Privately Held, Private Equity-backed

Founded
1992

Employees
201-500

Categories

• Information Technology & Services
• Technology
• Consulting & Professional Services
• Marketing & Advertising

Specialties

• customer intelligence
• personalized content
• data
• acquisition
• cross-sell/upsell
• retention
• cost reduction
• b2b products/services
• financial services
• insurance
• communications
• telecom
• industrial/manufacturing
• marketing/sales enablement
• abm/abx
• advertising
• analytics
• audience insights
• brand positioning
• branding
• channel design
• coverage design
• content marketing
• content strategy
• copywriting
• creative
• customer experience
• cx
• demand generation
• design
• digital marketing
• digital media
• direct mail
• email marketing
• growth strategy
• lead generation
• marketing automation
• marketing effectiveness
• mmm
• mta
• marketing technology
• marketing planning
• martech strategy
• media
• media relations
• messaging
• ppc
• public relations
• segmentation
• user experience design
• ux
• voice of customer research
• sales enablement
• sales operations
• sem
• seo
• social media
• web design and development
• b2b
• b2c
• technology
• healthcare
• industrial
• and consumer
• consumer
• revenue operations
• and marketing analytics

Business Classifications

• SAAS
• B2B

About the Role

The Company is seeking a VP of Product Management to lead the development of an AI-powered operating system that is at the forefront of innovation in B2B marketing. The successful candidate will be responsible for driving the product direction of this central system, which encompasses the data layer, the skills and agents that perform the work, and the solutions that support the company's broader services. This role demands a hands-on approach, with a focus on writing and managing product requirements, prototyping, and ensuring the product is delivered with speed and purpose. The VP of Product Management will also be tasked with establishing governance for the operating system, including data handling, security, and user experience, and will be expected to collaborate across various teams to ensure the platform meets the needs of the business and its clients. Applicants for the VP of Product Management position at the company should have a background in traditional product management, with a proven track record of leading AI initiatives and a deep understanding of how AI is transforming B2B marketing. The role requires a leader who is adept at integrating modern product stacks and is experienced in building complex products for service-driven companies. The ideal candidate will have 12 to 15 years' experience in product management, data, analytics, digital transformation, or marketing technology leadership, and a Bachelor's degree in a related field. Fluency in AI tools and platforms, as well as experience with enterprise AI ecosystems and marketing technology, is essential. The company values a culture of collaboration, authenticity, and bravery, and the role is suited to someone who is passionate about building for the future and is ready to take on the challenge of redefining how B2B brands go to market.

Hiring Manager Title
Chief Innovation Officer

Functions

• Product Management