Manager, Mission Communications

Role Description

The Manager, Mission Communications is a part-time grant-funded position running from June 2026 through May 2028 to support the Advancing Equitable Access to Doula Care project. This role leads the implementation of localized marketing and communications strategies in priority communities and supports national efforts to increase awareness of and access to doula care.

Serving as the primary communications lead for the community-based work, the Manager develops and executes community-informed, culturally responsive outreach strategies in partnership with community-based organizations. Working closely with the project team, including Consumer Education, Evaluation, and Strategic Partnerships, the role adapts national campaign messaging for local use, informs the development of accessible educational materials, and coordinates multi-channel communications to meet grant deliverables and project goals.

This position requires strong community engagement expertise, sound judgement, and the ability to translate strategy into action. The Manager operates with a high degree of independence, ensuring communications efforts are aligned with organizational brand standards, equity commitments, and the lived experiences of the communities served, while delivering measurable outcomes that support both local impact and national learning.

Responsibilities

• Provide strategic marketing and communications support to the project team and apply general marketing and communications best practices—including brand alignment, message development, content planning, cross-functional collaboration, and performance tracking to support project goals and grant deliverables.
• Lead the development and execution of localized marketing and communications strategies to advance equitable access to doula care in priority communities, resulting in increased awareness, engagement, and utilization of doula services in alignment with project and grant objectives.
• Lead community-informed outreach in partnership with community-based organizations, co-creating and adapting messaging that reflects local context, cultural relevance, and lived experience, resulting in trusted communications and strengthened community partnerships.
• Support implementation of a national doula awareness campaign and lead implementation at the local level by adapting approved national messaging, coordinating dissemination across channels, and ensuring alignment between national priorities and local needs.
• Collaborate with the Consumer Education team to inform the development and refinement of educational materials that are accessible, equity-centered, and audience-appropriate, supporting informed decision-making related to doula care.
• Coordinate the development, production, and distribution of multi-channel communications across digital, print, and community-facing platforms, ensuring timely, high-quality deliverables that support outreach goals and grant milestones.
• Track, document, and report on communications activities and outcomes to support grant reporting, learning, and continuous improvement, providing clear evidence of reach, engagement, and effectiveness.

Qualifications

• 3 to 5 years previous experience
• Four-year college degree or equivalent experience
• Demonstrated knowledge of marketing and communications principles within public health, maternal health, health equity, and/or community-based initiatives, with the ability to apply these principles in place-based and grant-funded contexts.
• Strong understanding of equitable access to care, community-based service delivery models, and the role of doulas in improving maternal and infant health outcomes, particularly for communities experiencing disparities.
• Experience developing and implementing localized or place-based marketing and outreach strategies, including adapting national campaign frameworks to meet local community needs, cultural contexts, and lived experiences.
• Ability to translate complex, policy-oriented, or clinical information into clear, accessible, and culturally responsive messaging for diverse audiences, including consumers, community partners, and stakeholders.
• Proven experience partnering with community-based organizations applying community engagement best practices to co-create messaging, build trust, and support sustainable outreach efforts.
• Proficiency in multi-channel content development and coordination, including digital, print, community-facing materials, with the ability to manage timelines, reviews, and deliverables across multiple stakeholders.
• Strong project management and coordination skills, including the ability to manage multiple priorities, meet grant-related deliverables, and document communications activities for reporting and evaluation purposes.
• Experience supporting or implementing national marketing or public awareness campaigns, while maintaining brand alignment and adapting messaging for local relevance and impact.
• Ability to analyze and apply communications performance data, including reach, engagement, and qualitative feedback, to inform continuous improvement and strategic adjustments.
• Working knowledge of brand standards, message governance, and internal review processes, with sound judgment to ensure consistency, accuracy, and equity alignment across all communications.

Company Description

March of Dimes leads the fight for the health of all moms and babies. We are advocating for policies to protect them. We are working to radically improve the health care they receive. We are pioneering research to find solutions. We are empowering families with programs, knowledge and tools to have healthier pregnancies. By uniting communities, we are building a brighter future for us all.

We are dedicated to hiring a diverse workforce that fosters opportunities for personal and professional development. We provide a collaborative and supportive environment built upon our fundamental core principles where each employee is valued. Join us in the fight for healthy moms and strong babies.