Automation Advisor - Hospitality & Venues
$104k - $156kTennant Co
Location: United States - Minneapolis, MN
Pay: $104,00 - $156,000
With more than $1B in revenue, Tennant Company is a globally recognized leader in the cleaning equipment industry. For the past 150 years, we have been passionate about developing and manufacturing innovative and sustainable solutions for our customers. At Tennant Company, we are committed to stewardship and creating a cleaner, safer and healthier world. With manufacturing, operations and sales, service, and support functions across the globe, your journey at Tennant can take you places you never expected.
Automation Advisor - Hospitality & Large Venues
Hotels | Resorts | Casinos | Convention Centers | Sports and Entertainment Venues
Establish Tennant Robotics as the automation partner for hospitality and public-assembly environments where guest experience, labor availability,appearance, and operational consistency converge.
Location: Open to candidates in any location or remote.
The Hospitality & Large Venues Automation Advisor is responsible for developing robotics opportunities across hotel brands, ownership and management groups, resorts, casinos, convention centers, stadiums, arenas, entertainment venues, and similar public-assembly environments. The role requires deep knowledge of how these organizations buy, operate, outsource services, and standardize equipment across portfolios.
Market Mission
- Define the national hospitality and large-venue robotics strategy and priority-account portfolio.
- Create access through brands, ownership groups, management companies, procurement organizations, facility operators, BSCs, distributors, and hospitality supply partners.
- Convert single-property interest into repeatable portfolio, operator, or brand-level automation programs.
Core Responsibilities
- Develop and Advance Robotics Opportunities
- Build and maintain a focused portfolio of high-potential targets, including new customers, existing Tennant customers not yet using robotics, and installed-base expansion opportunities.
- Research target organizations, stakeholders, operating environments, business priorities, and automation maturity.
- Create informed outreach and account-based pursuit strategies with field sales, strategic accounts, channel partners, Marketing, and leadership.
Lead Discovery and Solution Development
- Understand the customer's cleaning operation, labor model, workflow, facility conditions, performance requirements, and business objectives.
- Evaluate automation fit, identify readiness risks, and translate customer challenges into clear use cases and measurable outcomes.
- Design the evaluation pathway, including site assessments, demonstrations, testing, pilots, success criteria, and multi-site validation.
Build the Business Case
- Translate capabilities into operational and financial value, including labor optimization, consistency, safety, data visibility, service support, and scalability.
- Develop credible ROI assumptions and adapt the value proposition for operations, facilities, procurement, finance, IT, security, and executive stakeholders.
- Position automation as a long-term operating capability rather than a stand-alone equipment purchase.
Orchestrate the Opportunity
- Serve as commercial quarterback when designated, maintaining the opportunity strategy, stakeholder map, risks, next actions, and path to decision.
- Coordinate account teams, technical resources, Customer Success, Service, Product, Engineering, Marketing, Pricing, and executive sponsors.
- Maintain accurate CRM information and provide a reality-based view of timing, customer commitment, deployment readiness, and deal risk.
Hospitality and Venue Market Leadership
- Map the relationships among brands, owners, management companies, property operations, procurement groups,venue operators, concession partners, and outsourced service providers.
- Develop business cases around labor optimization, guest and attendee experience, appearance standards, event turnover, safety, operating hours, and consistency.
Build evaluation plans suited to occupied hotels, 24/7 casinos, event-driven venues, convention move-in/move-out cycles, and mixed floor environments. - Develop relationships with hospitality supply, chemical, equipment, facility-management, and procurement ecosystems that can create scalable market access.
- Train local teams to identify the true decision structure and appropriate entry point for each property or portfolio.
Experience and Capabilities
- Bachelor's degree andm minimum of 7-10 years experience in complex sales or business-development in hospitality, venues, facilities, capital equipment, or operational services.
- Strong understanding of multi-property and multi-stakeholder selling.
- Ability to travel at a minimum of 50% and conduct operational discovery in guest-facing, event-driven, and continuously operating environments.
- Excellent executive communication, account planning, trial design, and commercial-orchestration skills.
Preferred Background
- Experience with a major hospitality supplier, chemical provider, capital-equipment company, procurement organization, management company, or facility-services provider.
- Established relationships within hotel groups, ownership groups, management companies, casinos, conventionm centers, or sports and entertainment venues.
- Knowledge of brand standards, purchasing programs, property-level versus corporate decision rights, and outsourced operating models.
- Experience scaling programs across property portfolios or venue networks.
Critical Competencies
- Hospitality-industry fluency and relationship navigation.
- Sensitivity to guest experience and brand standards.
- Operational judgment in high-traffic, appearance-critical environments.
- Commercial creativity, executive presence, and disciplined opportunity leadership.
Measures of Success
- Qualified pipeline across hotel groups, venue operators, casinos, and convention environments.
- Access to corporate, ownership, management, procurement, and property-level decision-makers.
- Conversion of property pilots into portfolio or enterprise programs. Repeatable hospitality and venue playbooks adopted by field teams.
- Robotics growth supported by strong channel and ecosystem relationships.
Total Compensation = Pay range + Benefits
Posted salary ranges are made in good faith. Tennant Sales and Service Co. reserves the right to adjust ranges depending on the experience/qualifications of the selected candidate as well as internal and external equity. The salary range reflects both entry into the role and future growth. Total Compensation = Base Salary + Benefits
Benefits = A comprehensive benefits package including multiple medical plan options, 401(k) with a 100% match up to 6%, paid vacation time, 8 paid company holidays and 3 personal holidays dental and vision coverage, wellness rewards, robust family support programs, company‑paid disability and life insurance, and a full Employee Assistance Program.
Defining Our Employee Value Proposition
At Tennant Company, we…
Discover fulfilling work with opportunities for growth and meaningful recognition.
Drive the quality and innovation our customers rely on in our products and services.
Connect with people who care about each other, our brands and our communities.
These are the principles that define how our employees experience Tennant Company, make Tennant a great place to grow your career, and are at the core of our legacy and future. Together, they serve as guideposts for working with our customers, our partners and one another.
Begin your journey with us. Let's reinvent how the world cleans.
Equal Opportunity Employer
Tennant Company is an equal opportunity employer. Employment decisions are made on the basis of individual skill, ability, reliability, productivity, and other factors important to performance. We do not discriminate on the basis of race, color, creed, religion, sex, national origin, physical or mental disability, age, veteran status, pregnancy, sexual orientation, genetic information, gender identity, or any other basis protected by state or federal law or local ordinance.
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