Marketing Specialist

Job Description

Job Description

MARKETING SPECIALIST

Reports to: Corporate Comms and Marketing Manager
Status: Regular, Full-time, Non-exempt
Location: Anchorage, AK

JOB SUMMARY: The Marketing Specialist supports Aleut’s communications and marketing efforts by developing, coordinating, and publishing content that informs and engages shareholders, descendants, and other key audiences. This role serves as a day-to-day lead for shareholder-facing communications projects, including newsletters, campaigns, social media, collateral, and related initiatives. The Marketing Specialist helps ensure content is accurate, timely, aligned with Aleut’s branding and values, and informed by performance metrics to improve engagement and effectiveness.

PRIMARY RESPONSIBILITIES

• Champion Aleut values: accountability, transparency and rigor.
• Develop and implement content strategies for Aleut shareholders and descendants.
• Create, edit, and publish high-quality content for various platforms including, social media and newsletters.
• Serves as day-to-day lead for shareholder-facing communications projects, ensuring deliverables are completed on time and aligned with organizational goals.
• Manage merchandising and collateral needs for various events and Aleut Shop.
• Build and maintain relationships with shareholder artists, supporting Aleut events, and other shareholder engagements.
• Collaborate with Marketing & Communications team to ensure content aligns with brand messaging and business objectives.
• Collaborate with internal teams on corporate and shareholder-facing communications projects.
• Conduct research to ensure content is accurate, relevant, and timely.
• Analyze content performance metrics and adjust strategies accordingly to improve engagement.
• Manage content calendar, ensuring timely delivery of all content pieces.
• Leads quarterly printed and digital newsletters, including scheduling, content planning, contributor coordination, and project management.
• Serve as the primary communications lead for shareholder-facing campaigns, projects, and initiatives.
• Stay updated on industry trends and competitor activity to identify opportunities for content development.
• Support shareholder event coordination.
• Perform other duties as assigned.

KNOWLEDGE, SKILLS AND ABILITIES

• Strong project management skills.
• Ability to manage multiple projects and meet targeted deadlines.
• Ability to work independently and collaboratively in a fast-paced environment.
• Ability to provide feedback to marketing agencies in a clear and concise manner.
• Ability to take constructive feedback and apply it to future performance.
• Excellent customer service skills with both internal and external customers.
• Excellent interpersonal skills.
• Excellent verbal and written communication skills.
• Knowledge of the different social media platforms and how to tailor messaging appropriate for each, such as FB, Twitter, Instagram, and LinkedIn.
• Organized with keen attention to detail.
• Proficient in Microsoft Office Suite or related software.
• Strong writing, editing, and proofreading skills with attention to detail.

MINIMUM QUALIFICATIONS

1. Bachelor’s degree in communications, public relations, marketing, journalism or related field.
   OR
2. Highschool Diploma or equivalent.
   AND
   Two (2) years of direct experience in communications, public relations or marketing OR in lieu of direct experience, candidate can have five (5) years’ experience in an administrative support position within an office setting.

PHYSICAL REQUIREMENTS

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.

BENEFITS

• 401K - Employer matching up to 4%.
• Paid Holidays (13/year).
• Paid Time Off (accrued bi-weekly, starts at 6.20 hrs per pay period/20 days a year).
• 100% Employer paid Dental/Vision for employees and their qualified dependents.
• 100% Paid Employee Life Insurance / Disability.
• Potential for Annual Incentive.
• Advance your career with exclusive tuition benefits—Aleut employees and subsidiaries enjoy in-state tuition rates plus a 10% discount on University of Alaska Fairbanks online courses and certifications.

PREFERENCE STATEMENT

The Aleut Corporation (“Aleut”) is committed to providing employment and development opportunities for our shareholders and descendants. Aleut shall make employment selections first based on qualifications for the position. Preference shall then be given to eligible and qualified TAC shareholders and descendants in accordance with the Alaska Native Claims Settlement Act, 43 U.S.C. § 1601 et seq., and other applicable laws.

Aleut is an equal opportunity employer. Aleut shall select, train, and promote the most qualified individuals based upon relevant work factors such as work quality, attitude, education, and experience, so as not to discriminate against any employee or applicant on the basis of race, color, sex, sexual orientation, national origin, religion, marital status, changes in marital status, pregnancy, parental status, physical or mental disability, age, status as a disabled veteran, special disabled veteran, Vietnam veteran, and all other eligible veterans, or other classifications protected by applicable law.