Sales Manager

Sales Manager – Commercial AV IntegrationAVDG is seeking a high-impact Sales Manager to lead and scale our commercial AV integration sales organization. This role is responsible for driving revenue growth, developing a high-performing sales team, and executing strategic initiatives that expand market share within the commercial sector.The ideal candidate brings deep expertise in AV integration sales, a disciplined approach to pipeline and forecast management, and a proven ability to coach and develop top talent. This leader will foster a performance-driven culture, ensure alignment with organizational objectives, and consistently deliver results against revenue and profitability targets.This position reports to the Director of Sales or Vice President of AVDG.Responsibilities will include, but will not be limited to the following:Lead and grow a high-performing commercial sales team focused on AV integration solutionsDrive consistent achievement of revenue, GP, and pipeline targetsDevelop and execute strategic sales plans to expand presence in target commercial marketsPartner with leadership to define and refine ideal client profiles and target market segmentsEstablish and manage Account Manager (AM) performance metrics aligned to company goalsCollaborate with marketing to support and optimize campaigns that drive qualified pipeline growthBuild and reinforce strong relationships with clients, consultants, and industry partnersEstablish a culture of accountability, continuous improvement, and professional developmentAlign sales activities with broader organizational goals and operational executionDevelop and execute sales strategies to drive growth in new and existing commercial accountsPartner with executive leadership to maintain and evolve ideal client profiles (ICP) and go-to-market strategyDefine, track, and manage AM performance metrics, ensuring alignment with revenue, GP, and activity-based KPIsCollaborate with marketing on campaign strategy, lead generation initiatives, and pipeline conversion effectivenessRecruit, onboard, train, and coach sales team members to achieve peak performanceSet clear performance expectations and manage team accountability against quotas and KPIsAnalyze pipeline health, forecast accuracy, and sales performance metrics to guide decision-makingIdentify skill gaps within the team and implement targeted development plansLead regular sales cadence meetings, including pipeline reviews, forecast calls, and performance check-insCollaborate cross-functionally with engineering, operations, and leadership to ensure successful project execution and client satisfactionBuild and maintain strategic relationships with key partners including architects, consultants, general contractors, and end usersEnsure adoption and effective use of CRM and sales tools for pipeline management and reportingProvide accurate and timely reporting to senior leadership on sales performance, campaign effectiveness, and market trendsTo join our band, you'll need the following experience:5+ years of experience in AV integration sales, with at least 2+ years in a leadership or management roleProven track record of meeting or exceeding sales targets in a commercial environmentStrong understanding of the AV integration sales cycle, including design-build and consultant-driven opportunitiesExperience working cross-functionally with marketing and leadership on go-to-market strategy and campaign executionDemonstrated ability to recruit, develop, and retain top sales talentExcellent leadership, coaching, and communication skillsStrong analytical mindset with experience using data to drive performance improvementsProficiency with CRM platforms and sales performance toolsTravel Requirements:Travel may be required dependent on business needsWhy Guitar Center Company? Here are just some of the rewards:For our employees who are musicians we offer the unique opportunity of gig leave--take time off to share your music with the world and return to your job after your tour! Guitar Center offers robust benefits and perks, including Medical, Dental, Vision, 401K plus company match, mental health support, paid sick/holiday/vacation time, employee discount program, and tuition reimbursement options.Pay Rate: $150,000-$175,000/yr depending on background and experience.Love this gig and want to apply?Send your resume and cover letter today along with salary expectations!Guitar Center is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid job related requirements.If you are a qualified individual with a disability or a disabled veteran and are unable or limited in your ability to use or access our website, you may request a reasonable accommodation to express interest in a specific opening. You can request a reasonable accommodation by sending an email to View email address on click.appcast.io.