Sales Executive

B2B Pro Sales Representative, Flooring



Company: Certified Flooring Installation, CFI

Location: Detroit Metro, MI

Territory: Detroit Metro, Central Michigan, and Western Michigan, including Lansing, Grand Rapids, and surrounding markets

Employment Type: Full-time, field-based with some office time as needed

Compensation: Base salary $35,000 to $40,000, plus uncapped commission paid as a percentage of revenue

Typical Additional Earnings: $30,000 to $80,000 based on performance

Vehicle: Company vehicle program provided


Build your sales career with a growing flooring and installation company.


Are you a B2B sales professional who enjoys being in the field, building relationships, and turning conversations into long-term accounts? This is a strong opportunity to join Certified Flooring Installation, CFI, as the company grows its Pro Sales team in Michigan. If you are comfortable creating pipeline from scratch, calling on contractors and trade partners, and selling a service that directly supports their business, this role could be a great fit.


Quick Highlights:

• B2B hunter role selling flooring materials and installation services, primarily as a combined package.
• Territory includes Detroit Metro, Lansing, Grand Rapids, and surrounding Central and Western Michigan markets.
• Not an in-home consultation role and no pre-set homeowner appointments.
• High activity, relationship-driven sales with contractors, installers, trade partners, and local business relationships.
• Uncapped commission paid as a percentage of revenue, with a stable base salary.
• Company vehicle program provided.

Why This Role?

• Grow a Michigan Territory: Build relationships across Detroit Metro, Central Michigan, and Western Michigan, including Lansing, Grand Rapids, and surrounding markets.
• Sell to Trade Partners: Call on flooring installers, contractors, home flippers, developers, restoration companies, and other business customers.
• Represent a Practical Solution: Sell flooring materials and installation services, typically together, to help customers complete projects smoothly.
• Earn Based on Results: Commission is uncapped and paid as a percentage of revenue from sales you bring in.
• Stay Active in the Field: This role is built for someone who likes opening doors, creating opportunities, and building long-term accounts.

What You'll Be Doing:
As a B2B Pro Sales Representative, your day-to-day responsibilities will include:

• Prospecting, developing, and growing a book of business across the Michigan territory.
• Building relationships with flooring installers, contractors, flippers, developers, restoration companies, and other trade partners.
• Generating opportunities through field activity, store visits, referrals, networking, and targeted outreach.
• Quoting and selling flooring materials and installation services, primarily as a combined package.
• Developing new business in the Detroit Metro area while expanding relationships across Lansing, Grand Rapids, and surrounding markets.
• Coordinating with internal operations teams to ensure a smooth handoff from sale to scheduling and installation.
• Tracking pipeline, activity, and next steps in the CRM.
• Representing the company professionally at stores, job sites, partner locations, and customer meetings.
• Staying organized while managing multiple opportunities across a large territory.

What You Bring:

• B2B Sales Experience: Experience in flooring, construction, remodeling, restoration, home services, or related trades.
• Hunter Mindset: Confidence creating your own pipeline and staying active daily.
• Flooring or Trade Knowledge: Ability to speak credibly about flooring products, installation, contractors, and job-site needs. Practical flooring knowledge is a strong advantage.
• Strong Communication: Consistent follow-through and comfort managing multiple opportunities at once.
• CRM Comfort: Basic CRM proficiency and comfort with email, quoting, and routine reporting.
• Driving Requirements: Valid driver's license with a clean driving record.
• Territory Readiness: Comfort driving a territory that includes Detroit Metro, Lansing, Grand Rapids, and surrounding Michigan markets.
• Self-Motivation: Ability to manage your schedule without needing constant oversight.

Work Setup and Schedule:

• Mostly field-based across the Michigan territory.
• Some office time as needed.
• Full-time role.
• Standard weekday schedule, with flexibility based on contractor and partner needs.
• Some early morning or late-day calls may happen based on job site and contractor schedules.
• Territory includes Detroit Metro, Central Michigan, and Western Michigan.

Compensation and Benefits:

• Base salary of $35,000 to $40,000.
• Uncapped commission paid as a percentage of revenue from sales you bring in.
• Typical additional earnings of $30,000 to $80,000 based on performance.
• Company vehicle program provided.
• Medical, Dental, and Vision Insurance, eligible after 90 days.
• 401(k) with employer match, eligible after 90 days.
• PTO.
• Life and AD&D insurance.
• Additional life products available at group rates.

How to Apply:
Apply with your resume. If you have recent success selling to contractors, flooring professionals, trade partners, or construction-related customers, include a short note with one example of how you built pipeline and grew accounts in a territory.


Ready to build a Michigan sales territory with a company that rewards activity, relationships, and results? Apply today to start the conversation.


Who is Bronwick?
Bronwick is a recruiting partner focused on skilled trades, construction, and home services. We help growth-focused companies hire quickly, and we support candidates with clear communication, honest expectations, and a smooth process. Our goal is simple, the right fit for both sides with professionalism at every step.


We are an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, or any other protected characteristic.