Marketing & Business Development Manager - Healthcare

Marketing & Business Development Manager – Healthcare

Join a nationally respected professional services organization with a strong healthcare-focused practice and a collaborative, high-performing culture. This is an opportunity for a polished and strategic marketing/business development professional to partner directly with senior leadership in driving growth initiatives, client engagement, and market visibility.

Marketing & Business Development Manager Benefits and Compensation

• Base salary up to $130K
• Annual manager bonus opportunity
• Annual cell phone/home office stipend
• Signing/relocation bonus
• Comprehensive healthcare coverage
• Strong maternity/paternity leave
• Hybrid schedule flexibility (typically remote Mondays/Fridays)
• Collaborative, polished, and growth-oriented culture
• Strong long-term career growth potential within leadership track

Marketing & Business Development Manager Requirements & Qualifications

• Bachelor's degree required
• 7+ years of marketing and/or business development experience
• Prior law firm or professional services experience strongly preferred
• Experience supporting high-level practice groups, partners, or executive leadership teams
• Strong experience with pitches, RFPs, client presentations, and proposal development
• Experience managing rankings, awards submissions, league tables, and directory submissions
• Advanced project management skills with the ability to manage multiple high-priority initiatives simultaneously
• Strong executive presence with polished communication and presentation skills
• Highly detail-oriented with excellent written communication skills
• Stable career progression with solid tenure in prior positions
• Comfortable working in a conservative, client-facing professional environment
• Ability to work in-office on a hybrid schedule in Nashville, Chicago, or DC markets

Day-to-Day Responsibilities

• Partner directly with practice leadership and the Managing Director on strategic growth initiatives
• Lead competitive intelligence research and synthesize actionable market insights
• Manage experience databases and oversee league table/ranking submissions
• Drive business development strategy and support targeted client growth opportunities
• Develop and oversee pitches, credentials decks, and client-facing materials
• Track pipeline activity, ROI metrics, and business development analytics
• Coordinate seminars, sponsorships, conferences, and client engagement events
• Execute thought leadership initiatives across social media, digital marketing, and web channels
• Manage attorney bios, practice group website content, and experience highlights
• Build and maintain targeted marketing lists and outreach campaigns
• Assist with KPI reporting, dashboards, and strategic analysis for leadership
• Supervise and mentor a Practice Coordinator

Marketing & Business Development Manager Preferred Background & Skills

• Experience within healthcare-focused legal, consulting, or professional services environments
• Familiarity with CRM systems, sales pipeline tools, and experience management databases
• Experience working with attorneys, consultants, or senior-level stakeholders in matrix organizations
• Strong understanding of law firm marketing and business development operations
• Experience supporting corporate, transactional, or healthcare-related practice areas
• Knowledge of market research and competitive intelligence platforms
• Southern hospitality communication style with strong emotional intelligence
• Flexible and adaptable personality suited for a fast-paced, evolving environment