Asset & Wealth Management, Product Marketing Specialist - Alternatives Marketing, Associate - C[...]

Asset & Wealth Management, Product Marketing Specialist - Alternatives Marketing, Associate - Chicago, IL location_on Chicago, IL, United States Asset & Wealth Management A career with Goldman Sachs Asset & Wealth Management is an opportunity to help clients across the globe realize their potential, while you discover your own. As part of one of the world's leading asset managers with over $3 trillion in assets under supervision, you can expect to participate in exciting investment opportunities while collaborating with talented colleagues from all asset classes and regions, and building meaningful relationships with your clients. Working in a culture that values integrity and transparency, you will be part of a diverse team that is passionate about our craft, our clients, and building sustainable success. Bringing together traditional and alternative investments, Goldman Sachs Asset & Wealth Management provides clients around the world with a dedicated partnership and focus on long-term performance. As a primary investment area within Goldman Sachs, we provide investment and advisory services for pension plans, sovereign wealth funds, insurance companies, endowments, foundations, financial advisors and individuals. Role Overview The Alternatives Asset Management Marketing team is expanding its global footprint with the addition of a Product Marketing specialist. This role offers a unique opportunity to collaborate across the firm’s alternatives ecosystem, working closely with the Alternatives Capital Formation (ACF) team, investment teams, and sales teams with the goal of translating complex strategies into compelling narratives and developing a marketing program that supports the growth of Goldman Sachs Alternatives. Key Responsibilities Develop Marketing Materials: Create and activate a full marketing suite to support new product launches and announcements, ensuring all marketing materials maintain a strong, consistent brand message and drive measurable engagement Maintain Digital Presence: Oversees continuous optimization of product marketing pages across global web platforms by confirming all data and content remain up to date while integrating SEO best practices to ensure a seamless digital journey for prospective investors from discovery to deep-dive analysis Social Media Marketing: Draft posts for high-impact content, awards and rankings, and industry events to amplify brand presence and drive engagement across all client channels Events and Webinar Management: Drive the content strategy and thematic direction for large-scale hosted and sponsored events by leading the execution of product-centric webinars and podcasts, collaborating with investment leads to showcase expertise, and developing high-impact presentation materials that position the product suite as a market leader at global industry conferences. Email Marketing Campaigns: Support channel marketing by translating product value propositions into segment-specific messaging with the goal of fueling client engagement Cross-Functional Collaboration: Work closely with internal stakeholders, including Sales, Product Development, Alternatives Capital Formation Teams, and the broader Asset Management Marketing team, to ensure alignment and maximize the impact of marketing efforts Requirements Bachelor's Degree (BA/BS) Experience: 3+ years in a similar role with experience in asset management and alternatives marketing Familiarity with alternative products and some background in marketing Excellent written and verbal communication skills Strategic thinking with commercial awareness and business acumen Demonstrated integrated marketing skills Ability to work effectively across matrixed organizations Strong attention to detail and ability to prioritize competing deadlines Healthcare & Medical Insurance We offer a wide range of health and welfare programs that vary depending on office location. These generally include medical, dental, short-term disability, long-term disability, life, accidental death, labor accident and business travel accident insurance. Financial Wellness & Retirement We assist employees in saving and planning for retirement, offer financial support for higher education, and provide a number of benefits to help employees prepare for the unexpected. We offer live financial education and content on a variety of topics to address the spectrum of employees’ priorities. Health Services We offer a medical advocacy service for employees and family members facing critical health situations, and counseling and referral services through the Employee Assistance Program (EAP). We provide Global Medical, Security and Travel Assistance and a Workplace Ergonomics Program. We also offer state-of-the-art on-site health centers in certain offices. Fitness To encourage employees to live a healthy and active lifestyle, some of our offices feature on-site fitness centers. For eligible employees we typically reimburse fees paid for a fitness club membership or activity (up to a pre-approved amount). Child Care & Family Care We offer on-site child care centers that provide full-time and emergency back-up care, as well as mother and baby rooms and homework rooms. In every office, we provide advice and counseling services, expectant parent resources and transitional programs for parents returning from parental leave. Adoption, surrogacy, egg donation and egg retrieval stipends are also available. Benefits at Goldman Sachs Read more about the full suite of class-leading benefits our firm has to offer. #J-18808-Ljbffr Goldman Sachs Bank AG