Director of Marketing
StoneAge
Director of Marketing
StoneAge Holdings is the global leader in designing and manufacturing high-pressure waterblast tooling and automated, IoT-enabled/robotic equipment, based in Durango, CO, with five subsidiaries in four countries. StoneAge Holdings includes StoneAge Tools and Warthog Nozzles, trusted brands known worldwide for their durability, performance, and innovation in industrial cleaning applications. We are an innovative, employee-owned company that aims to change our industry and the world through advancing technical products and services – and with our unique, people-centric culture.
Who You Are
You are a growth-minded business leader who believes marketing should drive business outcomes, not just generate activity. You see marketing as a catalyst for customer adoption, revenue growth, and market leadership. You are equally comfortable discussing strategy with executives, customer challenges with sales teams, and campaign performance with marketers. You thrive at connecting vision to execution and turning market insights into measurable business results. You are energized by complex industrial markets and enjoy translating technical solutions into compelling customer stories. You understand that customers do not buy products—they adopt solutions that help them achieve safer, more productive, and more profitable outcomes. You are a builder. You build teams, systems, processes, and market momentum. You hold a high bar for performance, accountability, and collaboration, and you create environments where people can do their best work. Most importantly, you believe ownership matters. You take responsibility for results, seek feedback, continuously improve, and help others succeed.
Why This Role Exists
StoneAge is helping industrial cleaning evolve from manual methods to mechanized systems and ultimately to automated solutions. This transformation is changing how contractors and asset owners think about safety, productivity, and performance. As Director of Marketing, your mission is to accelerate that transformation. You will lead the strategy and execution that positions StoneAge as the category leader in automated industrial cleaning while driving customer adoption, revenue growth, and market expansion. You will ensure marketing serves as a strategic growth engine that strengthens customer relationships, influences business decisions, and creates measurable commercial impact. Reporting to the VP of Sales and Marketing, you will lead the global marketing function and work closely with Sales, Product, Solutions, Customer Success, and leadership teams across the StoneAge family of companies.
What Success Looks Like
• Marketing operates as a unified function across StoneAge and its subsidiaries. • Customers clearly understand the value of mechanized and automated solutions. • Marketing initiatives directly contribute to adoption, pipeline growth, and revenue. • StoneAge is increasingly recognized as the leader in automated industrial cleaning. • Sales teams are equipped with tools and messaging that improve effectiveness and conversion. • Product and service launches consistently drive engagement and customer action. • Marketing decisions are guided by customer insights and measurable business outcomes. • Cross-functional teams work together seamlessly to deliver exceptional customer experiences. • The marketing team is engaged, accountable, and continuously raising the bar. • You embody and strengthen StoneAge's Own It culture through ownership, feedback, accountability, and self-leadership.
What Makes You a Strong Fit
• Connect strategy to execution and deliver measurable business and revenue results. • Translate complex technical solutions into simple, compelling stories. • Think naturally about customers, markets, and growth opportunities. • Use data to make decisions and improve performance. • Build alignment across teams and influence without relying on authority. • Hold yourself and others accountable for outcomes. • Prioritize effectively and make thoughtful tradeoffs. • Develop people and create high-performing teams. • Embrace AI and emerging technologies to improve speed, quality, and results. • Thrive in environments that value ownership, collaboration, and continuous improvement.
Preferred Experience
• Leadership experience in marketing, growth, or commercial functions. • Experience in B2B, industrial, manufacturing, energy, infrastructure, or related markets. • Experience building and executing integrated marketing strategies tied to business outcomes. • Experience with Salesforce, Pardot, or similar platforms. • Experience in customer segmentation, market research, and positioning. • Experience leading and developing teams. • Strong communication and presentation skills. • Ability to understand technical products and complex buying journeys.
Additional Information
• Travel required. • Occasional work outside standard business hours may be necessary to support global business needs.
Team Culture
Customer-Focused: Passionate about delivering outstanding customer service.
Dedicated: Hardworking, trustworthy, and committed to giving 100% daily. "It's not my job" doesn't exist here.
Adaptable and Creative: Agile in the face of change, striving for excellence, and thinking creatively to solve problems.
Positive and Fun: Bring joy, humor, and a contagious positive attitude to the workplace.
Respectful and Collaborative: Listen to understand, respect others, and foster a spirit of teamwork.
We are an employee-owned company with profit-sharing and an Employee Stock Ownership Plan ("ESOP"), in which shares of company stock are allocated to eligible employees each year.
Our "Own It" mindset captures what many of us consider the biggest benefit of all: a highly engaged, collaborative workplace where everyone matters and every employee makes a significant impact.
$120k - $160k
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