Global Franchise Manager (Animation)

Job Location – Burbank, CA (Hybrid - 3 Days Onsite) Type - Contract (12 Months) Pay Rate – $45.00 - $50.00 Per Hour (W2 Only) Candidates must be able to work on a W2 basis. C2C / Sponsorship is not available. We're looking for a strategic brand marketer who can blend consumer insights, storytelling, and franchise strategy to drive brand growth across content, consumer products, gaming, digital, publishing, marketing, and live experiences. This is a unique opportunity to influence the future of globally recognized franchises while helping launch new original IP. You'll work with a collaborative team that partners across nearly every business within our client’s organization and directly impact how iconic brands connect with fans around the world. What You'll Do Develop and support long-term franchise and brand strategies for global animated IP. Create compelling franchise narratives, positioning, and brand messaging. Build and maintain franchise bibles, brand guidelines, and strategic playbooks. Translate consumer insights and market trends into actionable growth strategies. Partner cross-functionally with Content, Marketing, Consumer Products, Games, Digital, Publishing, Regional Teams, and Commercial partners. Create executive presentations, strategy decks, and leadership recommendations. Support global launches, tentpole campaigns, anniversaries, and new franchise initiatives. Ensure brand consistency across all consumer touchpoints. Required Qualifications 6+ years in Brand Strategy, Franchise Management, Brand Marketing, Integrated Marketing, or Entertainment Strategy. Proven experience developing brand positioning, franchise strategies, or strategic marketing frameworks. Exceptional storytelling, presentation, and PowerPoint/Keynote skills. Strong ability to synthesize consumer insights into business and brand recommendations. Experience collaborating across multiple stakeholders in a fast-paced environment. Excellent communication and project management skills. Preferred Entertainment, media, gaming, or consumer products experience. Passion for animation, pop culture, and storytelling. Experience with branding or marketing agencies. MBA preferred. #J-18808-Ljbffr