Manager, Global Go-to-Market, NAM, Core Games

Who We Are2K publishes some of the most recognized video game franchises in the world, including Borderlands, BioShock, NBA 2K, WWE 2K, PGA TOUR 2K, XCOM, and Sid Meier’s Civilization. Our marketing teams work in close partnership across regions and functions to deliver high-quality, player-focused campaigns that support our business goals.The RoleThe Manager, Integrated Marketing – North America is an execution-focused role responsible for supporting the delivery of North America marketing campaigns within established Global GTM frameworks.This role partners closely with Global GTM leadership, regional stakeholders, and cross-functional teams to implement campaign plans, manage assets and timelines, and ensure high-quality execution across assigned titles. The Manager does not own global strategy, investment decisions, or cross-functional orchestration.What You Will DoReporting to the Director, Global GTM, you will:Campaign Execution & DeliverySupport the execution of North America marketing campaigns for assigned titles, following established global strategy, positioning, and campaign frameworksCoordinate campaign timelines, asset delivery, and executional milestones across internal teams and external partnersTrack execution progress and flag risks or delays to leadershipCross-Functional CoordinationPartner with creative, media, social, retail, and agency teams to ensure assets are delivered on time and aligned to approved campaign plansServe as an executional point of contact for North America campaign components, escalating issues as neededSupport coordination with global teams by sharing updates, materials, and executional learningsOperational & Performance SupportAssist with campaign reporting by consolidating performance inputs, status updates, and post-campaign summariesSupport budget tracking and invoice management under the direction of Global GTM leadership (no independent budget ownership)Document executional learnings and contribute to best-practice sharing across the teamWhat This Role Is NotTo ensure clarity of scope, this role does not:Own global or regional GTM strategySet investment strategy or control marketing budgetsAct as the final decision-maker across functionsLead cross-functional orchestration or campaign architectureRepresent the business in franchise-level or executive planning forumsWhat We’re Looking ForStrong executional marketer with experience delivering integrated campaignsComfortable operating within clearly defined frameworks and processesHighly organized with strong attention to detail and follow-throughCollaborative, reliable partner who communicates clearly and escalates appropriatelyAble to manage multiple workstreams in a fast-paced environmentQualifications4–6 years of experience in marketing, integrated marketing, or campaign executionExperience working with agencies and cross-functional partnersExperience in Gaming is a MUSTFamiliarity with consumer marketing, digital campaigns, or live service titles a plusBachelor’s degree requiredThe pay range for this position in California at the start of employment is expected to be between $100,000 and $130,000 per year. However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, suchas job-related knowledge, skills, experience, and other objective business considerations.Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards and eligibility to participate in our401(K) plan and Employee Stock Purchase Program. Regular, full-time employees are also eligible for a range of benefits at the Company, including: medical, dental, vision, and basic life insurance coverage; 14 paid holidays per calendar year; paid vacation time per calendar year (ranging from 15 to 25 days) or eligibility to participate in the Company’s discretionary time off program; up to 10 paid sick days per calendar year; paid parental and compassionate leave; wellbeing programs for mental health and other wellness support; family planning support through Maven; commuter benefits; and reimbursements for fitness-related expenses.As an equal opportunity employer, we are committed to ensuring that individuals with disabilities are provided suitable accommodations to enjoy equal employment opportunities, including the ability to participate in the job application or interview process. Please contact us if you need an accommodation as part of your application process or otherwise have questions about the Company’s accommodation policy and review process.Please note that 2K Games and its studios never uses instant messaging apps or personal email accounts to contact prospective employees or conduct interviews and when emailing, only use 2K.com accounts.#LI-Onsite #LI-Hybrid