Market Intelligence Associate (Relationship-First Outreach)

Location Requirement: This role is remote but restricted to candidates located in the greater Phoenix, Indianapolis, or Minneapolis metro areas. Applications from other locations will not be reviewed.
About the Role

The Market Intelligence Associate is the front line of Haystack's learning-driven sales and marketing engine. This role exists to build trust, listen deeply, and learn the Power & Utilities industry-not to pitch or close deals.

This person starts thoughtful conversations with industry professionals, captures real-world insights and language, and feeds that intelligence into Haystack's broader sales, marketing, and strategy efforts.

Success is measured by quality of conversations, strength of relationships, and usefulness of insights, not quotas.

What You'll Do
Relationship-First Outreach

• Initiate respectful, thoughtful outreach to utility leaders vendors, and adjacent industry pressionals
• Conduct conversations focused on listening, learning, and understanding; not selling
• Build credibility through curiosity and industry-relevant questions

Industry Learning & Insight Capture

• Identify recurring pain points, priorities, and trends
• Capture the exact language prospects use to describe their challenges
• Document insights clearly in the internal knowledge hub / CRM

Internal Collaboration

• Hand off warm relationships and context to AEs or leadership when appropriate
• Partner closely with the Knowledge Curator to organize and tag insights
• Provide feedback on messaging, positioning, and outreach effectiveness

Brand Stewardship

• Represent Haystack as a thoughtful, modern, non-salesy partner
• Leave every contact feeling heard, respected, and better informed

What This Role is Not:

• No cold pitching
• Not quota-driven selling
• Not a traditional SDR/BDR role
• Not responsible for closing deals

You Might Be a Great Fit If You're:

• Naturally curious and empathetic
• Comfortable speaking with senior professionals
• A strong listener and clear communicator
• Organized and disciplined about documentation
• Interested in learning Power & Utilities (no prior industry experience required)
• Someone who enjoys relationship building without pressure to 'sell'
• U.S.-based candidates only. Must currently reside in the greater Phoenix, Indianapolis, or Minneapolis metropolitan areas.

Success Metrics

• Quality and depth of conversations
• Strength of relationships built
• Clarity and usefulness of captured insights
• Internal feedback on handoff quality
• Contribution to improved messaging and market understanding

What We Offer

• Competitive compensation and opportunities for growth as the role evolves.
• Health, dental, and vision insurance.
• Flexible, generous PTO policy (unlimited PTO).
• Fully remote work environment.
• Professional development opportunities and exposure to senior leadership.
• A collaborative, supportive team that values curiosity, quality, and thoughtful progress.

Join Us!

If you're excited about building real relationships, listening deeply, and helping shape how Haystack understands and serves the Power & Utilities industry, we'd love to hear from you.

Apply today and help us build something thoughtful, modern, and genuinely different.

Haystack is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive workplace where everyone feels valued and respected.