Senior Customer Marketing Manager

Come join Deepwatch's team of world-class cybersecurity professionals and the brightest minds in the industry. If you're ready to challenge yourself with work that matters, then this is the place for you. We’re redefining cybersecurity as one of the fastest growing companies in the U.S. – and we have a blast doing it! Who We Are Deepwatch is the leader in managed security services, protecting organizations from ever-increasing cyber threats 24/7/365. Powered by Deepwatch's cloud-based security operations platform, Deepwatch provides the industry's fastest, most comprehensive detection and automated response to cyber threats together with tailored guidance from dedicated experts to mitigate risk and measurably improve security posture. Hundreds of organizations, from Fortune 100 to mid-sized enterprises, trust Deepwatch to protect their business. Our core values drive everything we do at Deepwatch, including our approach to tackling tough cyber challenges. We seek out tenacious individuals who are passionate about solving complex problems and protecting our customers. At Deepwatch, every decision, process, and hire is made with a focus on improving our cybersecurity solutions and delivering an exceptional experience for our customers. By embracing our values, we create a culture of excellence that is dedicated to empowering our team members to explore their potential, expand their skill sets, and achieve their career aspirations, which is supported by our unique annual professional development benefit. Deepwatch recognition includes: 2025, 2024, 2023, 2022 and 2021 Great Place to Work® Certified 2024 Military Times Best for Vets Employers 2024 US Department of Labor Hire Vets Gold Award 2024 Forbes' America’s Best Startup Employers 2024 Cyber Defense Magazine, Global Infosec Awards 2023 and 2022 Fortress Cybersecurity Award 2023 $180M Series C investment from Springcoast Capital Partners, Splunk Ventures, and Vista Credit Partners of Vista Equity Partners 2022 Cybersecurity Excellence Award for MDR Senior Customer Marketing Manager Deepwatch is seeking a Senior Customer Marketing Manager responsible for defining, executing, analyzing, and managing the post-sale customer journey with a focus on driving customer engagement, increasing customer value realization, reducing customer churn, and improving advocacy. The Senior Customer Marketing Manager reports to VP, Marketing and acts as a partner to Deepwatch sales and operations teams to drive customer evangelism and will work closely with product marketing, customer success to create a great on-going customer experience. This person will support customer marketing campaigns and develop a community of Deepwatch advocates. In this role, you'll get to: Map and manage the customer journey, aligning measurable marketing efforts to drive adoption and value realization. Maintain and grow the Deepwatch Guardian Advocacy Program (our customer reference program). Build specific programs and initiatives to drive customer engagement across Gartner Peer Reviews, G2.com, Trust Radius, etc. Support customer on-boarding and develop a new customer tool kit for easy transition. Support customer communications across Deepwatch including weekly threat intelligence reports, new content outreach, etc. Manage and write customer case studies, secure customer references, quotes, and customer testimonials (video or written). Drive content and planning for customer advisory board meetings and other customer events together with Corporate Marketing, Product Marketing/Management. Assist in managing/owning corporate and customer events including industry trade shows, CABs, SKO, and channel partner events. Secure content for and write monthly customer newsletter. Serve as a role model of Deepwatch's Core Values and coach and encourage others to model these values. Embody the Deepwatch Leadership Attributes of ownership, delivering results, hiring & developing the best talent in the industry, having backbone and ability to disagree and then commit, and earning trust. To be successful in this role, you'll need to: Have a Bachelor's degree in a relevant field such as Marketing Possess 5-7+ years of' experience in customer marketing or product marketing of enterprise software or technology offerings, cybersecurity experience is preferred Have proven experience with technical products and developing customer messaging to create compelling stories Have demonstrable content creation skills Have very strong written and presentation communication skills Demonstrate a proven track record of working independently with the ability to both lead and participate in projects Possess experience and/or knowledge of EDR, XDR, VM, MDR/MSSP and/or SIEM technologies Possess experience and/or knowledge of Deepwatch alliance partners' technologies (Splunk, Cybereason, Crowdstrike, Tenable, PAN, etc.) Statutory Pay Disclosure The anticipated salary range for this role is $140,00 - $178,000 + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. ITAR Compliance This position will have access to customer data and as such is subject to International Traffic in Arms Regulations (ITAR). Upon application, candidates will be asked to confirm that they are a U.S. Person as defined by the following: A citizen of the U.S.; A lawful permanent resident of the United States; A person admitted to the United States as a refugee; or A person that has been granted asylum by the United States government. The intent of this requirement is not to verify employment eligibility overall, but to ensure compliance with import/export regulations. If you do not meet these requirements, we encourage you to apply for other open roles at Deepwatch. This information will be verified upon offer of employment. What We Offer: Deepwatch is excited to provide benefits designed to support team members and their families. Including: Medical, dental, vision, and disability insurance Flexible Time Off (FTO), 12 company holidays, sick leave and 8-Weeks Paid Parental Leave Unique professional development benefits with Annual \"development dollars\" to support our people growth and development Wellness contests and monthly educational programs 401(K) retirement program Learn more here: Deepwatch Benefits We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply — we'd love to hear from you. Please review our DEI Statement here. Deepwatch welcomes and encourages applications from people with disabilities and accommodations are available on request for candidates taking part in all aspects of the selection process. Please inform your recruiter or contact View email address on click.appcast.io for further information. All Deepwatch employees are expected to: Be interested in and able to work remotely from a home office when not at a corporate office Pass a pre-employment background check in accordance with applicable laws Deepwatch is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, marital status, sexual orientation, gender identity, genetic information, protected veteran status, or any other characteristic protected by law. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. By submitting your application, you agree that Deepwatch may collect your personal data for recruiting, global organization planning, and related purposes. The Deepwatch Privacy Policy explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over Deepwatch's use of your personal information. #J-18808-Ljbffr