Solar Regional Sales Manager - MD, DE, DC
$250kVenture Home Solar
Role Overview:
Job Title : Regional Sales Manager, Outside Sales | Territory: Delaware, Maryland & Washington, DC Home Base: Wilmington, DE hub (field-based with daily travel across the region) | Compensation : $250,000+ OTE (uncapped); $45,000 – $60,000 base salary + personal commissions, team overrides, and performance bonuses
About Venture Home
Venture Home provides residential solar, battery storage, and whole-home electrification solutions. We handle design, sales, and installation in-house, supported by our own customer experience team. We operate across five regional hubs: Biddeford, ME; Hudson, MA; Southington, CT; Hicksville, NY; and Wilmington, DE.
Role Summary
As a player-coach Regional Sales Manager, you will build and lead a high-performing field sales team running company-provided appointments across Delaware, Maryland, and Washington, DC. You will sell directly during ramp-up, coach Energy Consultants in the field, and partner with operations to ensure seamless execution from contract to install.
Key Responsibilities
Team Building & Leadership
- Recruit, hire, and onboard field Energy Consultants across DE, MD, and DC while maintaining a candidate bench.
- Conduct weekly 1:1s, team meetings, and pipeline reviews with clear appointment, close-rate, and cancellation targets.
- Lead field ride-alongs, review presentation recordings, and coach reps on discovery, design walkthroughs, financing, and closing.
- Identify and develop future team leads to support regional scaling.
Sales & Revenue Generation
- Run in-home and virtual appointments personally during initial ramp and assist on high-value deals.
- Own regional forecasts and achieve monthly and quarterly targets for kW sold, deals closed, and revenue.
- Ensure company-provided appointments are confirmed, executed on time, and dispositioned same-day with clear follow-up.
- Drive product attachment rates for battery storage, panel upgrades, and electrification products.
Operations & Compliance
- Maintain contract accuracy, site-survey readiness, and customer expectations to minimize cancellations.
- Coordinate with operations, design, and installation teams to eliminate permitting, utility interconnection, and HOA delays.
- Ensure full compliance with state licensing, consumer protection, and door-to-door sales regulations across all jurisdictions.
Market Strategy
- Maintain expertise in local utility programs (Delmarva Power, BGE, Pepco, Potomac Edison), net-metering rules, and SREC markets.
- Provide feedback to marketing and lead generation teams on lead quality, messaging, and target neighborhoods.
- Encourage referral generation alongside company-provided appointments.
Qualifications
Required
- Experience: 3+ years in outside/field sales within home improvement (solar, HVAC, roofing, windows).
- Leadership: 2+ years leading a field sales team running pre-set appointments with a track record of meeting quota.
- Track Record: Verified individual sales metrics (close rate, kW/revenue volume, peer rank).
- Domain Knowledge: Proficiency in residential solar financing options (lease, PPA, loan, cash).
- Licensing: Ability to obtain Maryland Home Improvement Commission (MHIC) and DC Home Improvement Salesperson licenses.
- Mobility: Valid driver's license, reliable vehicle, and willingness to travel daily across DE, MD, and DC (including evenings and Saturdays).
- Technical: Proficiency with CRMs and pipeline data management.
Not required:
- Established regional network of field sales representatives.
- Hands-on experience selling battery storage, heat pumps, or main-panel upgrades.
- Active MHIC salesperson license.
- Bachelor's degree or equivalent work experience.
Compensation & Benefits
- Base Salary: $45,000 – $60,000 (commensurate with experience).
- Variable Pay: Uncapped commissions on personal sales, overrides on team deals, and target bonuses.
- Total Earning Potential: $250,000+ year-one OTE.
- Benefits: Medical, dental, and vision insurance; 401(k); paid time off (PTO); mileage/vehicle allowance; company phone and laptop.
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