Senior Sales Manager

Senior Sales Manager

Curio Wellness empowers people to thrive by adapting plant nature to human nature. We are committed to transforming the conversation around cannabis, fostering a deeper understanding of its benefits, and ensuring that every product we offer meets the highest standards. Be bold. Be exceptional. Be well.

The Senior Sales Manager is responsible for representing Curio Wellness at the highest level by leading top account relationships, driving business development strategy, and providing executive-level sales leadership. This role owns the full scope of Curio's most strategic partnerships, directing enterprise sales efforts and aligning cross-functional teams to deliver exceptional, measurable results. The Senior Sales Manager serves as the primary liaison between Curio's executive leadership and top-tier accounts, ensuring the Company's annual revenue goals are not only met but exceeded. A core responsibility is to identify and develop value-added services that differentiate Curio from its competitors, while mentoring the broader sales team and shaping the go-to-market strategy for key accounts.

Please note: This position involves working with plant material, which may include exposure to pollen, allergens, and other plant-related substances. We recommend that applicants with known plant allergies or sensitivities consult with a healthcare professional before applying for this position.

Essential Duties And Responsibilities Include The Following. Other Duties May Be Assigned.

• Own, manage, and grow top-tier account relationships to meet or exceed revenue and profitability targets.
• Lead business development strategy by identifying and pursuing new strategic partnership opportunities, while organically growing existing key accounts.
• Serve as the primary executive-level point of contact for top-tier accounts, building relationships with C-suite and senior leadership stakeholders.
• Develop and execute comprehensive account plans for the full enterprise portfolio, ensuring mutually beneficial growth outcomes.
• Direct and align marketing, operations, and field teams to deploy merchandising, marketing materials, and in-store activations across top accounts.
• Oversee and coordinate brand activation events, executive site visits, and strategic dispensary engagements to strengthen account relationships and drive brand presence.
• Lead and mentor the sales team on the Curio Wellness brand portfolio, instilling product expertise and ensuring consistent, high-quality representation across all customer touchpoints for Curio Wellness, Dixie(MD), Kaviar, Edie Parker, Happy Eddie, and Smokiez(MD) products.
• Provide executive leadership with strategic market intelligence, competitive insights, and new product recommendations to inform business decisions.
• Collaborate with executive leadership to refine sales strategy, optimize pricing and promotional approaches, and capitalize on emerging market trends.
• Comply with all HR policies including confidentiality and non-disclosure.

Accountabilities

• Stakeholder: Achieve and exceed assigned revenue and profitability goals across top accounts and enterprise portfolio. Meet or exceed distribution and market penetration targets across assigned accounts. Develop & Execute New Product Launch and Business Development Plans for Top Accounts.
• Customer: Achieve executive-level engagement goals and strategic relationship milestones with top account leadership.
• Learning & Development: Achieve assigned leadership development goals and mentor junior sales team members.
• Internal Process: Lead assigned cross-functional initiatives and contribute to company-wide sales strategy and process improvement.

Qualifications: 8+ years' experience in cannabis, pharmaceutical, or consumer product goods sales with a demonstrated track record of leading top accounts, growing revenue, and managing complex enterprise relationships. Proven experience in business development, including prospecting, pitching, and closing new enterprise-level accounts. Experience working with executive leadership and presenting to senior-level stakeholders; strong command of sales management systems and data-driven decision making. Deep knowledge of the cannabis market, Top Account landscape, and competitive dynamics; existing relationships with senior buyers or operators strongly preferred. Personal vehicle required; ability to travel to customer locations, industry events, and HQ as needed. Flex schedule with availability for evenings and weekends as business demands. Deals with confidential information and/or issues using discretion and sound judgment.

Education: Bachelor's Degree (BA, BS) required; MBA or advanced degree preferred.

Curio Wellness is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law. Must be 21 years old.