Brand & Communications Manager
Clay Today
Location: 225 Clay St, Jasper, IN, 47546, United States Job Category: Brand + Communications Manager Employee Type: FT - Exempt Description The Brand & Communications Manager is the voice and pulse of our brands. This role owns and evolves how we show up through words, tone, and story—across social, PR, media, events, digital channels, and internal communications. Part storyteller, part strategist, and part community builder, this person translates our brand into a human, design-forward presence that strengthens emotional connection, builds trust, and inspires advocacy. Hands-on and creative, they can move fluidly from writing a feature story or social caption to shaping a PR strategy or guiding cross-functional campaigns. They bring clarity, consistency, and energy to every touchpoint, ensuring every narrative ladder ups to our brand ethos and business goals. Requirements Brand Voice & Storytelling Own and evolve Jasper Group JSI and Klem brand voices across verticals and audience bases through all platforms and formats. Develop and refine brand storytelling that builds emotional connection and elevates brand perception. Write and edit content across digital, social, print, PR, and internal channels. Communications Strategy Lead cross-platform communications planning and execution (internal + external). Oversee the messaging strategy for social, podcast, website content, and major brand campaigns. Partner closely with Product + Design, Digital Strategy, and Creative teams to ensure aligned, unified narratives. PR & Earned Media Shape and execute a thoughtful PR strategy that increases visibility around launches, initiatives, and thought leadership. Build and manage media relationships, maintain press lists, oversee press kits, and secure coverage. Support crisis or sensitive communications with clarity and confidence. Cross-Functional Collaboration Act as the central coordinator for multi-team campaigns, ensuring stories connect clearly from concept through execution. Manage external partners, including copywriters, designers, videographers/producers, and PR support. Partner with Sales to ensure messaging aligns with market needs and reinforces brand trust. Social & Community Lead social planning, content creation, community engagement, and analytics. Shape the storytelling that drives growth and connection across digital platforms. Identify opportunities for influencers, creators, and advocates to help elevate the brand. Summary Summary: Come build your future and be part of helping create the most incredible spaces int he country, wherever work and life happen. Job Type: Full-Time Benefits: Major Medical + Dental/Vision 401K Retirement Flexible Vacation Life Insurance Equal Opportunity Employer: We don’t just accept difference - we celebrate it, we support it, and we thrive on it for the benefit of our employees, and our community. We are an equal opportunity employer. Employment at company is based solely on a person's merit and qualifications directly related to professional competence. We do not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition or any other basis protected by law. It is our policy to comply with all applicable national,stateand local laws pertaining to nondiscrimination and equal opportunity. #J-18808-Ljbffr
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