Adobe Journey Optimizer (AJO) Tech Lead

Sysmind LLC

ocal to Cary, NC or Bridgewater, NJ, Manhattan, NY Only!

Adobe Journey Optimizer Tech Lead - Job Description Overview
An Adobe Journey Optimizer (AJO) Tech Lead is a senior-level role focused on leading the design, integration, and delivery of scalable AJO platforms to enhance marketing operations and personalization capabilities

Role Overview
The Tech Lead combines strategic and technical leadership to:

Architect and implement AJO solutions with agency or internal delivery teams.

Align marketing use cases with journey logic, segmentation, and activation workflows.

Ensure compliance with GDPR/CCPA and consent management requirements
Key Responsibilities
Solution Architecture & Implementation: Lead AJO solution design, integration with Adobe Experience Platform (AEP) and Real-Time CDP, and platform configuration (offers, decisioning rules, triggers, journeys)

Data & Schema Design: Define XDM schemas, identity stitching, real-time event models, and customer attributes.

Integration & Optimization: Partner with Data Engineering to optimize Snowflake or similar cloud data warehouses for AJO activation.

Journey Orchestration: Upgrade and scale customer journeys for better personalization; validate data flows and integration processes.

Cross-Functional Collaboration: Work with Email Ops, Marketing Ops, Martech, CRM, Legal, and Brand teams.

Documentation: Create platform configuration docs, use case mappings, and QA plans

Required Qualifications
Experience: 8 10+ years in marketing technology or digital implementation

AJO Expertise: Hands-on implementation, orchestration, segmentation, and activation in production environments.

Certifications: AJO Architect, AEP Business Practitioner, Adobe Target.

Technical Skills: Strong understanding of journey architecture, real-time personalization, JSON payloads, APIs, and event instrumentation.

Data Platforms: Experience with Snowflake or similar cloud data warehouses.

Compliance: Familiarity with GDPR/CCPA and consent management.

Soft Skills: Excellent collaboration, documentation, and problem-solving abilities

Role Descriptions: Adobe Experience Manager (AEM)
Essential Skills: Adobe Experience Manager (AEM)
Desirable Skills: Adobe Experience Manager (AEM)
Keyword: ~Adobe Experience Manager (AEM)~
Skills: Digital : Adobe Experience Manager (AEM)~Adobe Technology
Experience Required: 8-10

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Vacancy posted 2 days ago

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