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Digital Analytics Analyst: INTL India?- "3c2a5728"

Insight Global

Senior Digital Analytics Analyst

PepsiCo's NextGen Direct to Consumer (DTC) team is looking for a Senior Digital Analytics Analyst with deep Google Analytics (GA4) expertise to support marketing, media, and growth analytics. This role is a hands on individual contributor focused purely on analysis, measurement, validation, and insights—no product engineering or application coding. The ideal candidate is an expert in GA4 implementation, event tracking, tag validation, and campaign measurement, with strong SQL skills and experience analyzing DTC marketing performance across multiple data sources.

Vacancy posted 18 hours ago
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