Personal Training Director

Personal Training Director

The Personal Training Director is the business owner of the Personal Training department at an assigned club location, accountable for the overall performance, profitability, and member experience of that department. This position leads by example, upholds Company standards, and is the point of reference for fitness expertise within the location. The Personal Training Director recruits, develops, and retains a high-quality training team; maintains accurate Personal Trainer headcount and capacity to meet member demand; and is accountable for the successful attainment of departmental targets, including revenue performance, new-client enrollment, client retention, and client results. In addition to leading the department, the Personal Training Director personally services qualifying Personal Training sessions and maintains an active client base.

This position has leadership responsibility for the Personal Training department at one (1) assigned club location. This position directly manages, or provides leadership oversight for, the following positions: Personal Training Director in Training, Elite Trainer, Master Trainer, Personal Trainer.

Success in this position depends on the following core leadership competencies, in addition to the essential duties described above: Business Acumen — understands the department's revenue and margin drivers and translates business goals into daily execution. People Leadership & Talent Development — builds, coaches, and retains a high-performing training team and develops future leaders. Coaching Excellence — delivers and models professional, results-driven Personal Training and holds the team to that standard. Data-Driven Decision Making — uses performance dashboards and reporting tools to diagnose issues and prioritize action. Member & Client Focus — builds trust with members and drives long-term client results, retention, and lifespan. Accountability & Follow-Through — owns departmental results and closes the loop on commitments without prompting.

Prior experience in the fitness, health club, hospitality, or retail industry, with demonstrated leadership or supervisory responsibility. Demonstrated success delivering Personal Training results and growing a client base. Experience hiring, developing, and retaining team members preferred. Experience managing budgets, staffing schedules, and payroll compliance preferred. Prior experience as a Personal Training Director in Training, Master Trainer, Elite Trainer, or equivalent leadership-track role preferred.

High school diploma or GED required. Bachelor's degree preferred. Current nationally accredited Personal Training certification required (NASM or other certification on the Crunch Fitness Certification Approval List). Current Cardiopulmonary Resuscitation (CPR) and Automated External Defibrillator (AED) certification required.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position, with or without reasonable accommodation. Ability to work in a club office setting; move throughout club floors and rooms; review, revise, and create club-related paperwork; and communicate effectively with employees, members, and the public. Regularly required to demonstrate, instruct, and physically participate in proper physical fitness activities, techniques, and procedures while personally servicing Personal Training sessions. Regularly required to lift up to 50 pounds. Regularly required to stand, walk, bend, kneel, and remain on the training floor for extended periods.

This position is based at a single assigned club location. Occasional travel is required for Company meetings, training, regional events, and new club support as business needs require. This is an exempt position. The role requires a significant time commitment, including regular evenings, weekends, and extended hours as business needs require, with consistent presence on the training floor during peak member hours. Specific scheduling is coordinated with the Regional Director of Fitness based on the operational needs of the assigned location. Compensation: $40,000.00 - $85,000.00 per year.