Executive Vice President, Brand Marketing

Executive Vice President, Brand Marketing

About the Company

Globally acclaimed corporate payments company

Industry
Financial Services

Type
Privately Held, Private Equity-backed

Founded
2000

Employees
10,001+

Funding
$11-$25 million

Categories

• Financial Services
• FinTech
• Payments
• Risk Management
• Software
• Information Technology & Services
• Budget Optimization
• Automation Software
• Billing Management
• Financial Trading
• Financial Transactions
• Clearinghouse
• Finance
• Insurance
• Technology

Specialties

• bill payment
• ap automation
• cross-border payments
• commercial card programs
• currency risk management
• expense management
• foreign exchange
• custom payments solutions
• automated payables
• global payments
• invoice automation
• and direct invoice processing
• direct invoice processing
• workforce lodging
• and fleet solutions

About the Role

The Company is in search of an Executive Vice President of Brand Marketing to take on a pivotal role in leading the enterprise brand, advertising, creative, and media agenda. The successful candidate will be responsible for defining the company's market position and expression, owning brand strategy, and ensuring that the brand is effectively communicated across all channels. This includes developing clear and compelling brand messages, leading creative development, and managing media investments. The role demands a leader with a strong commercial and financial acumen, capable of making strategic decisions that align with the company's business goals. The EVP will also be tasked with fostering close partnerships with product marketing and demand generation teams to drive commercial demand and product-level interest. Applicants for the EVP, Brand Marketing position at the company should have a minimum of 15 years' of progressive brand and marketing leadership experience, with a proven track record of success in a senior executive role. The ideal candidate will have exceptional judgment in brand strategy, creative development, and media, and a history of producing work that has significantly impacted both brand and business performance. Strong leadership skills are essential, as the role involves managing a large team and a significant budget. The EVP must be a builder, capable of improving the existing brand organization and operating system, and have a hands-on approach to their work. A Bachelor's degree is required, with an advanced degree preferred, and experience in a complex, multi-product environment is valuable.

Hiring Manager Title
Chief Marketing Officer

Functions

• Marketing
• Advertising/Media Planning