Marketing Events Specialist
$70k - $90k9fin
About 9fin 9fin is the AI platform powering global debt markets - the world's largest asset class at over $145 trillion. Debt markets are vast, global, and mission-critical, yet still run on fragmented data, PDFs, and manual workflows. 9fin replaces this broken infrastructure with a single platform that centralises proprietary credit data, deep analysis, and high-value workflows across global markets. Today, 9fin powers teams at 300+ blue-chip institutions worldwide, including global banks, asset managers, private equity firms, law firms, and advisors. The business is scaling at exceptional speed, with rapid expansion in the US and best-in-class retention driven by deep workflow adoption. We're at a defining inflection point. With proven product-market fit and strong, global market pull, 9fin is accelerating toward becoming the category-defining platform for debt markets worldwide. The opportunity As 9fin's Events Marketing Specialist, you will be responsible for the strategic planning, execution, and optimization of all marketing events and tradeshows across the US market. You will play a crucial role in developing and delivering impactful event experiences that drive brand awareness, generate high-quality leads, and accelerate the sales pipeline. Working closely with the broader marketing team, sales, and product teams, you'll ensure our events are targeted, data-driven, and aligned with 9fin's business objectives. What you'll work on Every day is different, but here's an example of the kind of things you'll work on:
At 9fin we are dedicated to building and promoting a fair and inclusive workplace where everyone can reach their full potential and truly belong. We recognize that building diverse teams enables a more creative and productive environment. If you're excited about this role but your experience doesn't perfectly align with the job description, we encourage you to apply anyway. You might just be who we're looking for - either for this role, or perhaps another.
- Support the development and execution of a comprehensive US events strategy from ideation to post-event analysis, focused on driving high-quality leads, building pipeline, and accelerating sales within the debt capital markets.
- Identify, research, and evaluate key industry tradeshows, conferences, webinars, and proprietary events for participation, ensuring alignment with target audience and business goals.
- Manage all aspects of event logistics and operations, including venue selection, vendor management, booth design and setup, material creation, speaker coordination, and on-site execution.
- Collaborate with the content team to develop compelling event messaging, presentations, demos, and promotional materials that resonate with the target audience and drive engagement.
- Design and implement integrated pre- and post-event marketing campaigns across channels (email, social media, paid media) to maximize event attendance, engagement, and lead nurturing.
- Work closely with the sales team to ensure seamless lead capture, qualification, and follow-up processes, maximizing the ROI of all event activities.
- Measure, analyze, and report on event performance using key metrics such as attendance, lead quality, pipeline contribution, and ROI, refining strategies based on data to optimize future events.
- Manage event budgets, ensuring optimal resource allocation, reporting on spend, and identifying opportunities for cost optimization.
- Oversee relationships with external event agencies, vendors, and partners to ensure smooth execution and achieve desired outcomes.
- 3+ years of experience in events marketing or field marketing, ideally within a B2B SaaS or fintech environment.
- Strong track record of successfully planning, executing, and optimizing a variety of marketing events, including tradeshows, webinars, and proprietary events, with a focus on lead generation and pipeline growth.
- Proven ability to manage complex event logistics from start to finish, including budget management, vendor negotiation, and on-site execution.
- Experience in developing and implementing pre- and post-event marketing campaigns across multiple channels.
- Expertise in HubSpot and Salesforce for event management, lead tracking, and reporting.
- Strong analytical skills, with the ability to track, measure, and report on event performance and ROI.
- Experience working closely with sales teams to ensure effective lead qualification and nurturing from events.
- Excellent project management skills with the ability to juggle multiple events and deadlines simultaneously.
- Excellent written and verbal communication skills, with the ability to craft compelling event messaging and content for target audiences.
- Ability to work collaboratively across teams and manage relationships with internal stakeholders and external vendors.
- A passion for creating impactful event experiences, marketing innovation, and continuous learning.
- Competitive Salary: $70,000-$90,000 (our salary bands are benchmarked at 75-90th% of market)
- 401(k) (9fin pay 3%, employee contributions are uncapped)
- Private Health Insurance, with Dental and Vision
- Paid sick leave
- Disability Insurance (New York)
- Commuter Benefit
- 25 vacation days per year
- Local public holiday
- Hybrid working model, to allow you the flexibility to decide how, where and when you do your best work
- Work abroad for up to 3 months a year
- 1 month paid sabbatical after 5 years of service
- Enhanced parental leave & flexible working arrangements available
- Professional learning and development budget
- AI experimentation budget of $1,000 per employee to trial AI tools
- Bi-annual team socials
- Summer and Winter company social events
At 9fin we are dedicated to building and promoting a fair and inclusive workplace where everyone can reach their full potential and truly belong. We recognize that building diverse teams enables a more creative and productive environment. If you're excited about this role but your experience doesn't perfectly align with the job description, we encourage you to apply anyway. You might just be who we're looking for - either for this role, or perhaps another.
Vacancy posted 3 days ago
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