Digital Marketing Specialist

Reports to the Director of Creative Services Full-Time Remote Creative Services Reports to the Director of Creative Services Full-Time Remote About ReminderMedia ReminderMedia, a recognized leader in marketing services, helps more than 100,000 small businesses across diverse industries grow and retain their client base. We're an Inc. 5000 fast-growing company and a Top Place to Work. About The Role We're scaling Google Ads and ChatGPT Ads alongside a Meta advertising program that serves more than 2,000 clients. You'll build and optimize lead-generation campaigns across all three platforms and own them from end to end, including the creative. You'll work at high volume and high speed, and you'll keep finding ways to use AI to make our production faster and better. What You'll Do Build and optimize lead-generation campaigns across Google, Meta, and ChatGPT Ads Improve cost per lead, conversion rate, and lead quality on every platform Create and refine your own ad creative using AI tools and Canva Troubleshoot campaign, tracking, and account issues Test new approaches and turn the winners into templates we can roll out across thousands of accounts Use Claude, Replit, and other AI tools to build tools and automations that increase the team's production capacity Work with our onboarding and service teams to keep client campaigns moving smoothly What You Bring Strong Google Ads expertise building and optimizing lead-generation campaigns, including keywords, negatives, bidding, and conversion tracking Proven experience building and optimizing lead-generation campaigns in Meta Ads Manager An eye for design and the ability to create strong ad creative quickly with AI tools or Canva Comfort working at production speed in a high-volume, structured environment while staying accurate A builder's mindset: when something is slow or repetitive, you build a fix instead of working around it Strongly Preferred Hands-on experience building apps, automations, or workflow tools with Claude, Replit, or similar Real estate advertising experience Experience building or optimizing ChatGPT Ads or other emerging ad platforms Requirements Required Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field 2+ years of experience in paid digital advertising, campaign execution, or digital marketing support Experience building, launching, and optimizing lead-generation paid ad campaigns Hands-on experience with Meta Ads and Google Ads Proficiency using templated design tools (such as Canva) to produce ad creative Experience using AI tools for creative and production (e.g., Claude, ChatGPT, Midjourney, or similar) Ability to manage a high volume of campaign tasks using structured workflows and templates Submission of a portfolio with digital ad work samples at the time of application Benefits Highly competitive compensation package commensurate to experience World class benefits including medical, dental, vision, 401(k) company match, and much more Equipment needed to work remotely provided by the company About Us ReminderMedia is a leading marketing services provider that has helped over 100K small businesses grow their client base through a powerful suite of digital and direct-mail marketing tools. We are proud to be an equal opportunity employer who considers qualified applicants with criminal histories and disabilities in line with all applicable laws and will not discriminate on any basis prohibited by applicable law. Applicants requiring alternative methods of application or screening should contact a member of our recruiting team directly. By providing contact information through the application process, candidates consent to receive text messages, phone calls and emails. #J-18808-Ljbffr ReminderMedia