Marketing Integration Specialist

Marketing Integration Specialist

MB2 Dental is seeking a highly organized and process-oriented Marketing Integration Specialist to oversee and optimize our marketing technology ecosystem, vendor partnerships, and operational workflows. This role will play a critical part in creating structure, visibility, and consistency across marketing platforms, reporting, integrations, and onboarding processes.

The ideal candidate thrives in a fast-paced, collaborative environment and is passionate about building scalable systems that improve efficiency and support organizational growth. This individual will partner closely with Marketing, IT, Compliance, Business Systems, and external vendors to ensure marketing technologies and integrations align with business objectives and operational standards.

We are pleased to offer a competitive compensation package that includes medical/dental/vision/life insurance, long- and short-term disability, generous PTO, paid holidays, traditional and Roth 401(k) options, and more.

Key Responsibilities:

• Manage and optimize the organization's marketing technology ecosystem, platforms, and integrations
• Partner with Marketing, IT, Compliance, and Business Systems teams to support integrations, workflows, and operational consistency
• Oversee relationships with marketing vendors, including performance management, recurring meetings, and reporting reviews
• Evaluate new vendors, technologies, and AI tools to identify scalable solutions and process improvements
• Support onboarding and integration efforts for newly acquired partner practices and De Novo offices
• Build and maintain standardized processes, documentation, and reporting across marketing systems and vendors
• Analyze vendor and platform reporting to identify trends, improve visibility, and provide actionable insights
• Identify opportunities to improve automation, system connectivity, and operational efficiency across the marketing organization

Qualifications:

Required Qualifications

• 35+ years of experience in marketing operations, marketing technology, vendor management, or systems integration
• Experience managing marketing platforms, software tools, or external vendor relationships
• Strong organizational, project management, and prioritization skills
• Excellent communication and stakeholder management abilities
• Strong analytical and problem-solving skills with the ability to interpret data and identify trends
• Ability to work independently while building scalable processes and systems

Preferred Qualifications

• Experience supporting multi-location organizations or healthcare environments
• Exposure to AI, automation, and emerging marketing technologies
• Experience building workflows, documentation, or operational systems
• Familiarity with CRM systems, marketing analytics tools, and reporting platforms
• Experience supporting onboarding or integration initiatives across multiple locations

MB2 Dental Solutions, LLC is an equal opportunity employer.