Sr. Manager, Lung Portfolio Marketing
$124.4k - $207.4kPfizer Inc
Senior Manager position leading marketing strategies for Pfizer's lung cancer portfolio, including LORBRENA, BRAFTOVI/MEKTOVI, and XALKORI. Responsibilities encompass healthcare provider and patient strategy development, congress planning, speaker program management, and cross-functional collaboration with sales, medical affairs, and regulatory teams.
Responsibilities
- Develop HCP and patient strategies with brand leads to drive portfolio growth
- Lead congress planning and execution as US lead for regional, national, and global events
- Identify, develop, and manage Lung Speaker Bureau with program training and execution
- Manage co-pay and voucher programs; oversee promotional inventory and compliance
- Measure marketing initiative impact, generate insights, and drive continuous improvement
Requirements
- Bachelor's degree required; advanced degree preferred
- 6+ years pharmaceutical or biotech marketing experience; 5+ years with MBA/MS
- Prior US/global marketing experience or advanced lung cancer landscape knowledge preferred
- Demonstrated ability to derive actionable insights from clinical data and market research
- Strong leadership and cross-functional influence skills with senior stakeholders
- External agency and vendor management experience with budget oversight
- Oncology, specialty, or rare disease marketing background preferred
Compensation: $124,400-$207,400 base salary plus 17.5% bonus target and long-term incentive eligibility
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