Director of Product Management, Fleetrite

Position OverviewThe Director of Product Management, Fleetrite is responsible for the overall strategic leadership, growth, profitability, and market development of the Fleetrite aftermarket product portfolio. This role owns the Fleetrite brand strategy and executes long-term growth strategies that increase market share, expand product coverage, improve customer value proposition, and strengthen relationships across International dealers and fleets. This leader collaborates cross-functionally with Product Management, Sales, Marketing, Supply Chain, Engineering, Finance, and Dealer Operations to drive profitable revenue growth and deliver best-in-class customer experience.The ideal candidate combines strong business acumen, aftermarket industry expertise, strategic leadership, and a customer-centric approach to accelerate Fleetrite's position as the preferred all-makes solution for commercial vehicle maintenance and repair.ResponsibilitiesBrand Strategy & Business LeadershipDevelop and execute the long-term strategic vision for the Fleetrite brand.Establish and manage annual business plans, sales objectives, profitability targets, and growth initiatives.Identify market opportunities, competitive threats, and customer trends to guide investment decisions.Lead portfolio optimization initiatives to maximize revenue, profitability, and customer value.Direct Fleetrite brand positioning, messaging, and value proposition strategies.Build, develop, and lead a high-performing team of product managers, marketing professionals, and business analysts.Product Portfolio ManagementProvide strategic oversight of Fleetrite product category roadmaps.Prioritize new product introductions, category expansions, and lifecycle management initiatives.Drive product assortment decisions based on market demand, vehicle population trends, and customer requirements.Evaluate business cases for new products, strategic partnerships, and growth investments.Partner with sourcing, engineering, and quality teams to ensure competitive product offerings and industry-leading quality standards.Monitor portfolio performance and implement corrective actions to improve category health.Revenue Growth & Market DevelopmentDevelop initiatives to increase Fleetrite sales through International dealers, fleets, and e-commerce channels.Establish go-to-market strategies for new product launches and category expansions.Identify opportunities to increase share of wallet across key customer segments.Lead strategic pricing and promotional initiatives to enhance competitiveness while maintaining profitability.Minimum RequirementsBachelor's degree and at least 6 years of marketing, sales or product-related experienceAt least 3 years of lead experienceORMaster's degree and at least 5 years of marketing, sales or product-related experienceAt least 3 years of lead experienceORAt least 10 years of marketing, sales or product-related experienceAt least 3 years of lead experienceAdditional RequirementsQualified candidates, excluding current employees, must be legally authorized on an unrestricted basis (US Citizen, Legal Permanent Resident, Refugee or Asylee) to be employed in the United States. We do not anticipate providing employment related work sponsorship for this position (e.g., H-1B status)Desired SkillsBachelor's degree in Business, Marketing, Engineering, Supply Chain, or related field.10+ years of progressive leadership experience in aftermarket, commercial vehicle, automotive, transportation, or industrial product businesses.5+ years of experience leading product management, brand management, or business operations teams.Demonstrated success managing multimillion-dollar product portfolios and P&L responsibility.Strong understanding of commercial vehicle aftermarket channels, fleet operations, and dealer networks.Experience developing and executing growth strategies in highly competitive markets.Excellent executive communication, leadership, and stakeholder management skills.Proven ability to lead cross-functional teams and drive organizational alignment.Preferred:MBA or advanced business degree.Experience in heavy-duty truck, commercial vehicle, transportation, or aftermarket industries.Knowledge of parts distribution, e-commerce, and digital aftermarket solutions.Familiarity with private-label or branded aftermarket product strategies.Experience working with dealer organizations and fleet customers.Benefits and CompensationThis position offers competitive market-based compensation, along with a comprehensive benefits package designed to support employee wellbeing. You can learn more about the benefits offered for this position by visiting .The expected salary offered for this position will fall within the stated range, with the final offer based on the candidates' applicable skills, knowledge, and experience.Company OverviewAbout TRATONWith its brands Scania, MAN, International, and Volkswagen Truck & Bus, TRATON SE is the parent and holding company of the TRATON GROUP and one of the world’s leading commercial vehicle manufacturers. The Group’s product portfolio comprises trucks, buses, and light-duty commercial vehicles. “Transforming Transportation Together. For a sustainable world.”: this intention underlines the Company’s ambition to have a lasting and sustainable impact on the commercial vehicle business and on the Group’s commercial growth.About InternationalFrom a one-man company built on the world-changing invention of the McCormick reaper in 1831, to the 15,000-person-strong company we are today, few companies can lay claim to a history like International. Based in Lisle, Illinois, International Motors, LLC* creates solutions that deliver greater uptime and productivity to our customers throughout the full operation of our commercial vehicles. We build International® trucks and engines and IC Bus® school and commercial buses that are as tough and as smart as the people who drive them. We also develop Fleetrite® aftermarket parts. In everything we do, our vision is to accelerate the impact of sustainable mobility to create the cleaner, safer world we all deserve. As of 2021, we joined Scania, MAN and Volkswagen Truck & Bus in TRATON GROUP, a global champion of the truck and transport services industry. To learn more, visit International.com.*International Motors, LLC is d/b/a International Motors USA in Illinois, Missouri, New Jersey, Ohio, Texas, and Utah.EEO StatementWe are an Equal Opportunity Employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.If you are a qualified individual with a disability and require a reasonable accommodation to access the online application system or participate in the interview process due to your disability, please email View email address on click.appcast.io to request assistance. Kindly specify Job Requisition Number / Job Title and Location in response. Otherwise, your request may not be considered.