MARKETING SPECIALIST

Introduction
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Overview
We're always looking for talent that believes in having fun. At PENN Entertainment, you'll get to be a part of an exciting industry, where the days and nights are fast paced. You'll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You'll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.


Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well-being. Specific benefits-such as day-one medical coverage, 401(k) matching, and annual performance bonus-may vary by position. Paid time off is earned according to the local policy and increases with the length of employment.

Click HERE to discover how we empower team members to grow, thrive, and advance in their careers.

Responsibilities

• Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs.
• Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to management.
• Organizes and coordinates the marketing efforts for all communication efforts for the company in the Promotions sphere, with a consistent and appropriate voice.
• Monitors Promotions/events, Marketing and Bus promotions for opportunities to engage in active and relevant conversations about the property.
• Assists and supports the Marketing Department with the set-up execution and follow-up of casino promotions and events on select shifts by performing various duties to support customers' visits and/or events.
• Assisting the Marketing Center, Box Office and Event Center counters as needed. This may include but not limited to handling cash and Guest Comps.
• Assists all customers (internal and external) with their concerns.
• Assist with welcoming bus patrons, confirming, counting, balancing and distribution of any coupons.
• Verifies completed paperwork supporting promotions and bus.
• Heavy clerical work; using promotional software, data entry, envelope stuffing, filing, faxing and copying.
• Explains promotions and provides accurate and up to date information about the casino, hotel, and food and beverage outlets to guests.
• Responsible for educating patron's on the value of the loyalty program; assists patrons with questions and downloading of software as they relate to the property and loyalty program.
• Work in conjunction with other departments on an as needed basis.
• Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs.
• Assists with supervising and coordinates the work of marketing representatives during assigned shifts.
• Assists with implementing training programs for all new hires.
• Assists with all guest service inquiries and ensure all complaints are properly addressed and marketing members are completely satisfied.
• Assists promotions team in preparation, execution and planning for promotions and events.

Requirements

• Must be at least 21 years of age.
• O ne (1) year of related experience required, preferably in Marketing.
• Excellent verbal, written, and interpersonal skills.
• Technical proficiency and knowledge in MS Office (Word, Excel & Outlook).
• Possess excellent oral and written communication skills; strong client interface and presentation skills preferred.
• Demonstrated ability to drive toward results.
• Experience in Players Club strongly preferred.
• Experience with conflict/resolution preferred
• Supervises and coordinates the work of Marketing Representatives during an assigned shift.
• Ability to read, analyze and interpret general business periodicals, professional journals, technical procedures or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Ability to work with mathematical concepts such as probability and statistical inference, and fundamentals of plane and solid geometry and trigonometry. Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations.
• Ability to define problems, collect data, establish facts, and draw valid conclusions. Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.
• Obtain and maintain a license by the WV Racing Commission and/or WV Lottery as may be required for this position.
• While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; sit; use hands to finger, handle, or feel; and taste or smell. The employee is occasionally required to reach with hands and arms; climb or balance; and stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
• The noise level in the work environment is usually very loud.
• Employee will be exposed to an environment containing unrestricted second hand tobacco smoke.