Digital Marketing Specialist

Irving, TX - 75039 Full time

JR105622

At Caris, we understand that cancer is an ugly word—a word no one wants to hear, but one that connects us all. That’s why we’re not just transforming cancer care—we’re changing lives. We introduced precision medicine to the world and built an industry around the idea that every patient deserves answers as unique as their DNA. Backed by cutting-edge molecular science and AI, we ask ourselves every day: “What would I do if this patient were my mom?” That question drives everything we do. But our mission doesn’t stop with cancer. We're pushing the frontiers of medicine and leading a revolution in healthcare—driven by innovation, compassion, and purpose. Join us in our mission to improve the human condition across multiple diseases. If you're passionate about meaningful work and want to be part of something bigger than yourself, Caris is where your impact begins. Position Summary The Digital Marketing Specialist provides essential support to the digital marketing team. This position is heavily focused on social media execution, email marketing production and day-to-day digital coordination. The ideal candidate is organized, detail-oriented, eager to learn and comfortable working in a fast-paced environment. You will assist with content creation, scheduling, reporting and basic campaign setup across our core digital channels, helping ensure Caris delivers consistent, high-quality communications that support our brand and product portfolio. Job Responsibilities As a Digital Marketing Specialist, you will: Assist with drafting, editing and scheduling social media posts across all platforms. Maintain the social media content calendar and ensure timely publishing. Coordinate with the digital marketing team to ensure content aligns with brand guidelines and campaign goals. Compile weekly or monthly performance metrics for reporting. Assist with building, formatting, QA and scheduling email campaigns using Salesforce Marketing Cloud Account Engagement (Pardot). Support segmentation, list management, and testing (A/B, subject lines, CTAs, etc.). Help track and report on email performance metrics (open rate, CTR, conversions). Support email and social promotion for webinars, virtual events and conferences. Assist with marketing project timelines, task tracking and cross-team communication. Help manage MLR (Medical, Legal, Regulatory) submissions and updates. Coordinate with internal teams (design, product, sales) to gather assets and ensure deliverables are on time. Perform basic website updates or edits (using HTML/CSS or CMS tools) as needed. Required Qualifications: Bachelor's degree in marketing, communications, life sciences or a related field. Minimum three (3) years of experience in digital marketing, social media or email marketing. Familiarity with HTML, or other basic coding languages. Experience with social media platforms and scheduling tools (e.g., Hootsuite). Experience with email marketing tools (e.g., Salesforce, Pardot, HubSpot) Strong writing, proofreading and communication skills. Strong organizational skills with the ability to manage multiple tasks and deadlines. Proficiency in Microsoft Office (PowerPoint, Excel, Word). Demonstrated eagerness to learn new software, tools and digital best practices. Preferred Qualifications In-depth understanding of HTML email development, deliverability best practices and CRM integrations. Proficient in Pardot/MCAE, Salesforce, WordPress, native social platforms and content management systems. Experience coordinating with vendors or agency partners. Exposure to project management tools (e.g., Jira, Asana, Monday.com, Wrike). Experience supporting paid social campaigns. Physical Demands The ability to lift objects over 20 pounds. The ability to sit and/or stand for long periods of time. Training All job-specific, safety, and compliance training will be assigned based on the job functions associated with this employee. Conditions of Employment: Individual must successfully complete pre-employment process, which includes criminal background check, drug screening, credit check ( applicable for certain positions) and reference verification. This job description reflects management’s assignment of essential functions. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time. Caris Life Sciences is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with disability. Caris Life Sciences is a leading innovator in molecular science and artificial intelligence focused on fulfilling the promise of precision medicine through quality and innovation. Caris is committed to quality and excellence at our state-of-the-art laboratories. Learn more about our tissue lab and the advanced technologies that are helping improve the lives of cancer patients. #J-18808-Ljbffr Caris Life Sciences