Field Sales Specialist - Cruises
Brown-Forman Australia Pty. Ltd.
We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown‑Forman. Being a part of Brown‑Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work. Total Rewards At Brown‑Forman, we recognize bold ideas, ethical decisions, and winning results that make the company’s short‑ and long‑term success possible. This recognition comes in many forms, including base salary, holiday bonus, and any incentives you may earn. We create an environment that nurtures continuous learning. You are empowered to take charge of your own development with a variety of customized, award‑winning programs available for every step of your career journey. Meaningful Work From Day One This position will ensure the development of Brown‑Forman brands and product portfolio in the Cruises channel (on and off premise), aligning with the company’s brand‑building philosophy and global brand strategies. This involves supporting sales and trade marketing plans by increasing consumer demand, strengthening customer relationships, executing customer marketing and promotional plans and providing day‑to‑day sales support. Support Cruise Retail Accounts: Lead the relationship and business development with major cruise retail customers, including Starboard, Harding Brothers, Heinemann Americas, and Avolta. Drive Brand Visibility: Optimize the presence and visibility of our brands in both onboard (on‑premise) and retail (off‑premise) channels. Execute Brand Training: Conduct brand and product training sessions for store staff and cruise crew to enhance product knowledge and sales skills. Foster Strategic Relationships: Build and maintain strong relationships with key buyers from Cruise Lines and Gift Shops, as well as with store‑level personnel. Analyze and Report: Assist with managing consumption reports, consolidating data, and providing analytical insights to support strategic action plans. Implement Promotional Strategies: Collaborate with the Customer Marketing Manager to execute effective promotional campaigns and merchandising initiatives. Identify Growth Opportunities: Proactively identify and leverage new brand‑building opportunities through merchandising and promotional activities at the local level. Oversee Procurement: Monitor customer purchases to ensure they are conducted through Brown‑Forman’s preferred ship chandlers. What You Bring to the Table
- Bachelor’s degree and 2‑3 years’ sales experience.
- Preferable experience in international business, cruise lines, On‑Premise, and/or duty‑free environments.
- A team player who can work autonomously and in a matrix organization.
- Strong oral and written communicator as well as confident presentation & training skills.
- Strong organizational and analytical skills.
- Fully literate in Microsoft Office (Excel, PowerPoint, Word).
- Available to travel (50% time).
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