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Supervisor, Influencer Marketing (Temp)

$1,923.08 - $2,500 per week

Horizon Media Inc.

Job DescriptionHello, Blue HourBlue Hour Studios is a social-first content agency formed in 2019 and is an affiliate of Horizon Media. Blue Hour builds community and fandom by playing at the intersection of creators, culture, content, and commerce. The company is headquartered in New York and Los Angeles.At Horizon and Blue Hour Studios, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value you and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. We hire talented people, challenge them, and give them every opportunity to grow.What You’ll Do35% - Campaign Management25% - Strategic Planning & Thought Leadership15% - Team Supervision15% - Creative Strategy & New Business10% - Insights & MarketingJob SummaryThe Influencer team is responsible for the output of content we create for our brand partners. Combining creator/influencer practices and creative practices allows us to imprint community-driven creativity into every post, partnership, campaign or video we create.The role of the Supervisor, Influencer Marketing within Blue Hour Studios is to lead influencer and creator marketing projects and deliverables. This person will work to deliver exceptional and inspired content across Blue Hour Studios clients’ influencer programs using their rich account and influencer strategy experience to translate key business objectives into clear and concise deliverables.This position reports to the VP, Influencer Marketing and will lead and support all social media and influencer/creator programs, working closely with the team to develop proposals and content in collaboration with creators, contract creators, execute campaigns, manage team administration, and analyze campaign results. The ideal candidate is passionate about the social ecosphere, actively participates within it, and understands the social/digital media landscapeMain Duties and Responsibilities30% - Strategic Planning & Thought LeadershipTranslate client goals into strategic, innovative creative and media solutionsProvide strategic counsel to clients and prospectsDevelop and deliver effective and persuasive points of view across team and the workUnderstand our client’s business, competitive set and generate new ideas and see opportunities for growthEnsures best practices are applied across disciplinesOversee the development and maintenance of timelines, deadlines, processes and integration points for all social projectsLead teams to produce all campaign components seamlesslyProactively manage client and internal team expectationsEnsure Influencer team is providing innovative solutions to feed into clients’ goals, evaluating health of client business via analysis of relevant business metricsBring powerful thought leadership to consult on complex issues and identifies innovative solutionsTap into Blue Hour resources/tools and collaborate with partner agencies to offer clients holistic business solutions30% Campaign Management:o Lead in the development, execution and production of annual and seasonal influencer campaigns with internal and external business partners, including but not limited to:o Influencer identification and outreacho Development of campaign briefs for clients and influencerso Presentation of influencer lists for client ranking and approvalo Analytics and reporting for campaignso Oversee Senior Strategists, Strategists, and Assistant Strategists in the daily management of campaignso Managing day-to-day client and team communication around campaign progress, updates, and key milestone deliverables, as it pertains to key accounts and clientso Shepherd the development and customization of influencer agreements, contracts, addendum, and scopes of work, working closely with Horizon Media’s Legal and Business Affairs Teamo Working closely with the team in the development of post-campaign reportingo Utilize knowledge and understanding of influencer industry to help inform brainstorms, strategy development, and executiono Partner closely with cross-functional agency teams to optimize social media presence/social influencer integration across channels15% Creative Strategy & New Business:o Research & develop insights around social media platforms, influencers, competitive brands, and trends to assist in the development of new business proposalso Lead in the development of new business proposals including but not limited to:§ Proposal development inclusive of PowerPoint building, writing, and organizing relevant materials§ Development of influencer strategies and tactical plans to support client goals§ Utilizing tools and working with cross-functional agency teams to develop insights that shape our recommendations§ Vetting influencers, vendors, and technologies with an eye to operational and cost efficiencieso Manage communication with teams and clients as it pertains to new business proposals, leads, and consultationso Assist in the development of any materials for agency pitches as it pertains to influencer marketingo Maintenance of team lead trackero Assist in the maintenance of team forecastingo Champion digital/social influencer programs across the agencyo Participate in internal brand and client meetings, build and foster open communication with internal teams, serving as a key team contact15% Team Supervision:o Support VP, Influencer Marketing in mentoring and day-to-day management of Sr. Campaign Managers, Campaign Managers and Assistant Campaign Managerso Effectively guide development of junior team members within Blue Hour as well as the industry at large, educating them on Blue Hour’s principles, industry, and media trendso Delegate and manage junior team’s daily tasks, reviewing all finalized work for internal or client distributiono Contribute to performance reviews of junior team members, identifying strengths and areas for growth10% Insights & Marketing:o Thought leadership in identifying social media influencer platforms, partners, and technologies,o constantly looking for operational and cost efficiencieso Continuously assess the competitive social media landscape and constantly innovate to differentiateo Blue Hour Studios’ practiceo Lead key projects related to marketing Blue Hour’s influencer/creator practice ( i.e. development of thought leadership, events, marketing materials, conference attendance, etc.)o Attend industry events to share insights with Blue HourSupervisory ResponsibilitiesThe Supervisor will manage junior members of the Influencer Marketing team.Preferred Skills & ExperienceMinimum 6+ years of influencer marketing experience requiredMaintains strategic relationships with digital influencers, talent management, and other key stakeholders within the influencer industryHas a proven track record of managing successful social/digital campaigns across social platforms (TikTok, Facebook, Twitter, Instagram, YouTube, etc )Experience with digital reporting, data, and analyticsAbility to thrive in a fast-paced environment and handle multiple projectsMust have strong verbal and written communication skillsVery proficient with Microsoft Office (Word, Powerpoint , and Excel) and presentation formats like Google SlidesBA/BS required (Communications, Advertising, Marketing or related field)Salary Range: $1,923.08 to $2,500 a week. A successful applicant’s actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity.The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.#LI-KK1#LI-HYBRID#BHSBase PayThe statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. #J-18808-Ljbffr Horizon Media Inc.

Vacancy posted 3 days ago
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