Director, Oncology Market Access Marketing

Director of Oncology US Market Access Marketing, ETENTA

AbbVie is looking for a Director of Oncology US Market Access Marketing, ETENTA. This position is responsible for market access marketing leadership for ETENTA (etentamig), a bispecific antibody in development for Multiple Myeloma. ETENTA is in late-stage clinical trials and would represent AbbVie's first launch in Multiple Myeloma, a key strategic priority for the enterprise.

The Oncology Market Access Marketing Director for ETENTA will be accountable for market access marketing strategy across all payer channels, including Commercial, Medicare, Medicaid, VA, and other relevant access segments, as well as key account and community oncology channels, as applicable. This role will lead strategic alignment with Market Access field teams and coordinate strategy, communication, and alignment across US Market Access channel and policy partners, the Oncology Commercial Organization, and US Medical Affairs. As the market access marketing subject matter expert for the ETENTA Integrated Brand Team, the Director will develop market access strategies and tactics that support brand objectives and reflect ETENTA's clinical, economic, and competitive profile within Multiple Myeloma. The role will also be responsible for shaping value stories, tools, and customer engagement approaches that resonate across payer, provider, institution, government, and community stakeholders. The Director will leverage data, analytics, and strategic insight in all aspects of the marketing function, while providing positive leadership and fostering alignment with US Market Access' Ambitious Cultural Vision.

Key Responsibilities Include:

• Provide leadership and direction for Marketing vision, strategies, plans and resource investment for ETENTA. Encompass a "One for All AbbVie" mindset and perspective in all strategies.
• Able to build a value proposition by articulating the business strategy and economic choices for each stakeholder.
• Act as a Market Access contact for Oncology leadership relative to Plan, LBE, LRP and other financial & planning processes.
• Collaborate effectively with critical functions including Brand Marketing, GPO Marketing, Trade Marketing, Payer and GPO account teams, Market Access Insights, Medical Payer Strategy, Legal, and the Office of Ethics and compliance.
• Set tone and priorities for scale and scope of accountability. Influence and persuade across multiple external and internal stakeholders and partners.
• Serve as a US Market Access and reimbursement subject matter expert and providing appropriate input to the Pipeline Market Access team and through membership and participation in relevant product Value and Access Teams (VATs).
• Infuse AbbVie Ways of Working and Talent Philosophy in day-to-day leadership and overall management of the business.
• Uses coaching effectively and efficiently to influence cross-functional partners.
• Determine appropriate action, execution, tracking and monitoring of projects by employing scenario planning, segmentation, positioning, innovation, creative development, investment optimization as needed.

Qualifications

Basic Qualifications:

• Bachelor's Degree required.
• 10+ years of pharmaceutical experience with cross-functional experiences including field sales, finance, market analytics, brand marketing are all valued.
• Experience with pharmaceutical marketing principles and practices, including a demonstrated ability to develop strategic plans, conduct and interpret market research, and understand the regulatory environment.
• Strong communication skills, demonstrated ability to work cross-functionally, and ability to build strong stakeholder relationships across matrix environments
• Optimistic, inquisitive, solution-oriented, and able to drive results independently

Preferred Qualifications:

• Advanced Degree/Masters in related healthcare field strongly preferred
• Market Access in Multiple Myeloma/Hematology experience preferred
• Commercialization of physician-administered oncolytics
• Experience in Medical Benefit and reimbursement
• Experience in external collaboration

Additional Information

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our long-term incentive programs.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

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1. Yes, 25% of the Time

Pay Range: $160500 - 305000 USD

Where We Work

Role is primarily site- or office-based but can occasionally be performed remotely. Employees who are site/office-based and can occasionally perform their role virtually work both in the office and remotely*, following the policies and regulations in place at their location. US Employees must be in the office on Tuesday, Wednesday, and Thursday with flexibility to work remotely on Mondays and Fridays. Three days in the office is the minimum; some individuals or teams may require more in-office days due to meetings, business/project needs or their role.