Sales Manager - Harley Davidson Dealership

Job Title: Sales Manager – Harley-Davidson Dealership Location: Death Valley Harley-Davidson – Victorville, CA Job Type: Full-Time Compensation: $6,000/month base ($72,000 annually) + performance bonuses (Total earning potential $120,000 – $160,000+) Job Description Death Valley Harley-Davidson, part of the Wise Riders dealer group, is seeking a high-performing Sales Manager to lead our sales team in Victorville, CA. This is a leadership role focused on driving showroom performance, managing daily sales activity, and developing a team of Fit Specialists (Sales Associates). The ideal candidate is results-driven, accountable, and experienced in high-volume automotive or powersports sales environments. You will be responsible for executing a structured, KPI-driven sales process while maximizing profitability and customer satisfaction. Responsibilities Lead, coach, and manage the Sales Team to achieve daily, weekly, and monthly sales goals Drive showroom activity including appointments, customer greets, TOs (turnovers), and closing ratios Desk deals and structure transactions to maximize front-end gross profit Recruit, hire, and train sales staff (Fit Specialists) Monitor and engage in CRM usage, lead follow-up, and pipeline management Conduct daily sales meetings, one-on-one coaching sessions, and performance reviews Partner with Finance (F&I), Service, and Parts departments to improve total dealership performance Handle customer escalations and ensure a high-quality buying experience Maintain compliance with dealership policies, procedures, and California state regulations Qualifications 3+ years of sales management experience (automotive, powersports, RV, or related industry preferred) Proven track record of achieving sales targets and developing high-performing teams Strong knowledge of deal structure, desking, and gross profit management Experience with CRM systems and sales reporting tools Excellent leadership, communication, and organizational skills Ability to work in a fast-paced, performance-driven environment Passion for motorcycles and the Harley-Davidson brand preferred Valid driver’s license required (motorcycle endorsement preferred or willingness to obtain) Availability to work weekends, holidays, and peak business hours Benefits Competitive base salary plus performance-based bonuses Medical, Dental, and Vision Insurance 401(k) Paid Time Off (PTO) and Holidays Employee discounts on motorcycles, parts, and apparel Career growth opportunities within a multi-location dealer group Ongoing training and professional development Work Environment & Physical Requirements Ability to stand, walk, bend, and lift up to 25 lbs Ability to balance and assist in moving a 750 lb. motorcycle (with assistance as needed) Work performed in a showroom and dealership environment with moderate noise levels and occasional exposure to vehicle exhaust and cleaning chemicals Apply Today If you are an experienced Sales Manager ready to lead a team, drive performance, and grow your career in a high-energy dealership environment, we encourage you to apply. #J-18808-Ljbffr