Director of Marketing

Job Summary

This role supports a Marriott Autograph Collection Boutique Hotel in the Atlanta market. The position will lead local marketing and food & beverage initiatives to drive ancillary revenue for the property. The right candidate is passionate about food & beverage, creative and able to work in partnership with operational leaders, corporate marketing, and executive stakeholders. The ideal candidate has well rounded knowledge of Hotel Food and Beverage activations and has hyper-local market experience in the Atlanta Buckhead area.

Key Responsibilities

Food & Beverage Marketing

• Develop and execute marketing plans for all restaurant and bar outlets; focus on local reach, repeat visitation and community engagement
• Partner with culinary and operations leaders to promote menu launches, seasonal activations and event programming
• Build campaigns that highlight property experiences, brand activations and unique offerings
• Bring creative ideas for activating underutilized hotel spaces (patios, lobbies, rooftops, event lawns) to generate new ancillary revenue streams
• Design promotions and events built to capture social and PR attention

Local Market Engagement

• Serve as an in-market ambassador for portfolio of hotels, seeking out new partnerships, local collaborations and cross-promotional opportunities
• Maintain a visible presence with the CVB, local chambers and professional groups
• Build strong relationships within the local community and broader hospitality/F&B scene to source partnership and activation ideas

Content and Social Media

• Work in partnership with corporate social media team to lead social media content execution for all food & beverage; create content calendars, produce photo and video assets, and manage posting and engagement
• Monitor channel performance and optimize based on insights

Cross Functional Collaboration

• Partner closely with property operations leaders (GM, F&B Director, Sales) as a trusted, day-to-day collaborator
• Work closely with corporate marketing team to ensure alignment on priorities, messaging and campaign execution
• Coordinate creative needs with internal creative & branding team
• Support PR activations and influencer partnerships
• Assist with grand opening plans for any future concepts, including pre-launch storytelling and event planning
• May support local sister properties on occasion and as directed by leader.

Qualifications

• 3–5 years of marketing experience, preferably in hospitality or food & beverage
• On property hotel experience strongly preferred; understands the operational rhythm of a hotel and how to work alongside GMs and F&B leaders
• Familiarity with Marriott brand systems and marketing standards a plus
• Strong understanding of the Atlanta market and surrounding communities
• Proficient with social media platforms, content creation and basic analytics
• Comfortable representing the brand at community events and networking functions
• Skilled at building local partnerships and spotting new revenue and activation opportunities
• Organized, resourceful and able to manage multiple outlets and priorities.

Physical Requirements & Working Conditions

The minimum physical requirements for this position include but are not limited to:

• Must be able to lift and/or carry up to 50 pounds frequently to assist guests
• Ability to stand and walk for extended periods of time
• Ability to hear, understand and communicate orally and in writing to communicate with staff, vendors, and guests a normal in-person and phone conversation
• Ability to bend and twist, push, and pull, stoop, and kneel

Disclaimer

All duties and requirements stated are essential job functions. This description is not an exclusive or exhaustive list of all functions that an associate in the position may be asked to perform. This does not create an employee contract, express implied, or otherwise, and does not alter the "at will" employment relationship of the employer or employee. Management reserves the right to change, modify and/or alter any of the duties listed to meet business needs.

Reasonable Accommodation Statement

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. Reasonable Accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. If you need accommodation for any part of the application process because of a medical condition or disability, please contact: View email address on click.appcast.io

Equal Opportunity Employer Statement

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), sexual orientation, gender identity or expression, national origin, ancestry, age, disability (physical or mental), medical condition, genetic information, marital status, military or veteran status, or any other characteristic protected by applicable federal, state, or local law. We are committed to complying with the California Fair Employment and Housing Act (FEHA), Title VII of the Civil Rights Act, the Americans with Disabilities Act (ADA), and all other applicable equal opportunity laws. Peregrine Hospitality is an Equal Opportunity Employer M/F/Disability/Veteran and Drug Free.

Peregrine Hospitality participates in E-Verify. Upon hire, your employment will be contingent on proof of identity and eligibility to work in the United States, which will be confirmed through the federal E-Verify system.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.