Senior Digital Marketer

Celerant Technology Corporation is a leading provider of premium, advanced retail management software for all types of retail organizations. Our SaaS software, developed in-house, manages all areas of the retail business including store aspects such as point of sale, purchase orders, inventory management, reporting, to all aspects of their online business, such as eCommerce, mobile shopping apps, order fulfillment and digital marketing services. Ranked as the #1 Retail Software Vendor in the 2023 RIS LeaderBoard, we give retailers the tools and services necessary to run their operations both efficiently and profitably. Our clients range from firearms dealers to apparel stores, and everything in between! Feel free to visit our company website for more information at . Our Marketing Department is looking to add another full-time Senior Digital Marketer to the team. This candidate should be well-rounded and capable of all aspects of marketing, with a primary focus on digital initiatives. With our main headquarters in NY and additional offices in CA, GA and TX- this hybrid position will be out of the Staten Island, NY location, both in the office and remote. Position Responsibilities Website Management- Maintain existing website, and regularly create new web pages and on-site blogs, including website content/copy, design and user experience. SEO Management - Regularly manage and optimize website for search engines, including keyword research, writing meta descriptions, building links, new strategies, etc. Digital Marketing Strategies - Setting goals, maintaining budgets, developing content campaigns to help drive increased sales opportunities. Email Marketing - Create and distribute email marketing campaigns using Marketing Automation software to both our client base and prospect base for increased lead generation. Content Writing- Assist with content creation to be used in all digital efforts, and review/edit content provided by the internal and 3rd party marketing teams. Digital Reporting - Compile monthly, quarterly and annual reports that accurately reflect the marketing efforts across all digital channels. Team Lead - Manage the 3rd party SEO/PPC digital team, as well as our internal digital team, reporting to the Director of Marketing. Minimum Qualifications 5+ years of digital marketing experience Exceptional communication & writing skills (Webpage copy, blogs, whitepapers etc.) Preferred Qualifications Ideal candidates have worked in a CMS platform (preferably WordPress) with applied experience both updating existing pages & designing/creating pages from scratch Comfortable working with marketing automation platforms and/or email design tools (Eloqua, HubSpot, Act-On etc.) Ability to create & edit graphic files using Adobe creative suite Working knowledge of HTML & CSS Ambitious, Ability to multi-task Competitive salary based on experience; Medical, Dental and Vision coverage; 401(k); PTO; Flexible Spending Account; STD, LTD and Life Insurance. Please include salary requirements and cover letter explaining why you believe you would be a good candidate for this position. #J-18808-Ljbffr